Greater Milwaukee
Casey Seidl is a Senior Digital Marketing Manager with Geneva Supply, where he specializes in developing client strategies to support e-commerce buildouts and Amazon marketing and regularly appears as a host of 360Delivered, a Geneva Supply podcast. A driven professional and firm believer in failing forward, he is deeply involved in giving back to the BizTank Career Exploration Program, where he serves as the Program Director and pushes others to move outside of their comfort zone and work hard to problem solve. Casey is always seeking opportunities to propel himself forward and is also a founder and CEO of Total Student, a digital tracking tool created for high schools tasked with managing student activities. Total Student is now in its second year of business. Before Casey’s work with Geneva Supply, he earned his Bachelor of Business Administration in Entrepreneurship from the University of Wisconsin-Whitewater and served marketing roles with Strattec Securities Corporation and BizHub at Geneva Supply, and received national recognition for his leadership as President of the University of Wisconsin - Whitewater’s Collegiate Entrepreneurs’ Organization. Always aiming for an “A” game, Casey enjoys a good round of golf and cheering on his favorite Wisconsin sports teams while being reminded of the words of Vince Lombardi, “The dictionary is the only place that success comes before work. Work is the key to success, and hard work can help you accomplish anything.”
- Responsible for the successful management of digital advertising strategy for client brands on e-commerce marketplaces including Amazon and Walmart. - Manage client budgets ranging from $500-$150k+ per month. - Manage the implementation and ongoing strategies/updates of several softwares including Helium 10, Jungle Scout, Google Data Studio, Downstream, Sellozo, Salsify, and more! - Manage the team of Digital Marketing Strategists - Implement marketplace product syndication for Shopify, Amazon Seller Central, Amazon Vendor Central, and more.
BizTank is a career exploration program for high school juniors and seniors. What questions were you asked when you were 16-17 years old.... What are you going to be when you grow up? Where are you going to college? What are you going to school for? The truth is, most of us are still figuring it out! We give kids the opportunity to learn about different career paths and journeys individuals have taken! We don’t sugar coat life and the obstacles. Students get exposure to the world of business through a stimulating and interactive program. Guest speakers explain the drive, hard work, the directions their lives have taken, their successes and of course, failures. Previous speakers include: Jason Feifer, Editor-in-Chief of Entrepreneur Magazine; Abe Minkara, Mark Cuban Companies; Diane Hendricks, ABC Supply Co. Inc. If you want to learn more about our program message me! 😊 Check out our podcast- Kids in The Tank!