Carrie DeKett

Senior Broadcast and Digital Traffic Manager @ Commonwealth//McCann | Traffic Management

Lapeer, Michigan, United States

About

With 14 years of progressive experience at top advertising agencies, my expertise lies in orchestrating the meticulous execution of broadcast and digital assets at Commonwealth//McCann. I am driven by a passion for excellence and a commitment to streamline processes, ensuring seamless collaboration across teams and stakeholders. My mission aligns with the organization's pursuit of innovative solutions and my role enriches with diverse insights and a robust approach to traffic management. In my tenure as Senior Broadcast and Digital Traffic Manager, I've honed skills in scheduling, documentation, and process writing, which are critical in managing workflows with stations, vendors, and clients. We've successfully navigated complex campaigns, thanks to a cohesive strategy between account teams, project managers, and producers, reinforcing the importance of precision and adaptability in a fast-paced industry.

Experience

  • Senior Broadcast and Digital Traffic Manager at Commonwealth//McCann
    Nov 2020 - Present · 5 yrs 8 mos

    In my role as Sr. Broadcast and Digital Traffic Manager I work closely with our Account teams, Project Managers, Producers, and Talent managers to to ensure proper execution of assets. I also manage timing and work flow with stations, venders and client partners.

  • Sr. Broadcast Traffic Manager at Leo Burnett
    Jul 2019 - Nov 2020 · 1 yr 5 mos

  • Broadcast Traffic Manager at Commonwealth//McCann
    Dec 2014 - Jul 2019 · 4 yrs 8 mos

  • Client Manager at Extreme Reach
    Feb 2014 - Dec 2014 · 11 mos

  • Manager, Client Services at DG FAST CHANNEL INC
    Sep 2012 - Feb 2014 · 1 yr 6 mos

    Acquired by Extreme Reach