Houston, Texas, United States
• Creates, plans, executes and oversees more than 120 domestic and international, unique and innovative events per year ranging from intimate dinners, multi-day retreats and conferences to large black tie galas with over 2,000 attendees. • Well experienced in negotiating contracts with vendors to secure hotels, venues and necessary supplies for local, off-site, out of town and out of country events. • Successfully creates and tracks budgets for all events. • Encourages firm wide integration of event activities and opportunities. • Creates master plan for events and ensures it is updated regularly. This includes working with attorneys, event organizers and outside experts to develop and maintain best practices for events. • Makes decisions about what special needs are required, and works with Conference Services, Facilities, Security, Travel, Financial Services and other departments within the firm to coordinate the handling of those needs. • Evaluates metrics and data related to events and reports on trends. Recommends adjustments, best practices and tactics related to return on investment for event spending, attendee lead conversions, response RSVP trends and other relevant findings. • Works to ensure the timely completion and assembly of event content and collateral materials for events. • Works with other departments to ensure quality production of web-based events and event materials. • Determines needs and works with Marketing Department to complete invitations, signage, nametags and other event printing needs for various events. • Creates checklists and formalized documentation for various users, including attorneys, internal administrative staff, Marketing Department staff and external event partners, including speakers and co-sponsors.
• Effectively executed events, managed logistics, engaged all guests and maintained full control of activities to ensure an optimum experience for all • Supervised up to 5 other LivingSocial Experience Coordinators during events • Managed as many as 100 guests ensuring they each got the maximum enjoyment from every experience • Worked directly with vendors to create flawless events
•Acts as the "face" of LivingSocial Adventures •Facilitates an ever changing variety of excursions while paying attention to every detail, from logistics to safety •Engages with participants while still maintaining full control of all activities, thus ensuring that each event progresses flawlessly from beginning to end •Responsible for managing up to 100 participants ensuring they each get the maximum enjoyment from every experience
· Supervised inventory selection, pricing, and merchandising · Actively contributed to staffing and advertising, resulting in a 15% increase in sales · Awarded responsibility to design show booth in the owners absence
• Reported directly to Senior Media Strategists and the Company Vice President • Devised social media strategies in collaboration with Senior Media Strategists, researched new opportunities, and provided daily updates to clients’ social media vehicles • Conducted market research on specific demographics and optimal communication channels for both new and existing key campaigns • Created an innovative media advertisement which ran for one week, resulting in the most successful advertising medium • Provided media monitoring to track client coverage in various publications and media outlets • Oversaw The Tea Council of the USA, Inc. account with regards to The Sip of Success Contest; provided product management, advertisement, and support • Secured publicity by pitching to college media outlets, leading to the acquisition of Public Service Announcements and an increase in contest entries