Cincinnati, Ohio, United States
UX/UI Designer with expertise in user research, visual design, prototyping, and usability testing. At Capital Commerce, I’ve designed 75+ e-commerce websites that have helped businesses grow and expand their online presence. One of my favorite projects resulted in a 19% increase in conversion rate and more than doubled sales within the first year of launch. Beyond my full-time role, I’ve been a photographer for over eight years and regularly take on freelance design projects. I’ve had the oppor- tunity to collaborate with brands like Proud Hound Coffee, CigarClub, Manner Goods, Gentleman’s Box, and SprezzaBox, combining my creative eye and design skills to bring their visions to life.
• Helped start and scale the business, including business strategy, sales, and ecom strategy • Built and managed a Shopify e-commerce website and have achieved a 3% conversion rate • Deployed surveys to gain feedback about the website, which allowed me to redesign aspects of the site to increase usability, especially for mobile • Oversaw social media channels, marketing, and content creation • Managing green coffee inventory, purchasing, and quality control
• Set up cafe, purchased equipment, managed and trained a team of 6 employees • Designed and created content for social media channels and website