Metairie, Louisiana, United States
I’m a Florida native and a New Orleans girl rolled into one. Born in Florida, I grew up in New Orleans, spent summers in Clearwater, and even lived in Pensacola and Apopka, Florida before returning to New Orleans. I’m a mom of two (ages 23 and 16) and a soon-to-be bonus mom to a 6-year-old. My days are filled with binge-watching cult documentaries, watching TikToks, dreaming about trips to Disney World, and playing with my two puppies! Since 2007, I’ve partnered with local and national brands like Carnival Cruise Lines, Udi’s Gluten-Free, New Orleans City Park, and more as a blogger and social media consultant. My previous projects include Peanuts Are Evil, Jefferson Parish Parent, and Pint-Sized NOLA. I was an affiliate manager for Apogee Agency from 2021 to 2025.
Design and book customized vacations for families, couples, and groups with a focus on Disney destinations, Universal Resorts, and major cruise lines. Provide expert-level planning for Walt Disney World, Disneyland, Disney Cruise Line, Aulani, Adventures by Disney, Universal Orlando, and select cruise experiences. Deliver concierge-style service, handling all aspects of trip planning, including resort selection, ticket packages, park reservations, dining, Lightning Lane strategy, and transportation. Stay up-to-date on promotions, resort updates, and park policies to ensure clients receive the best value, up-to-date information, and stress-free travel experiences. Educate clients on key planning decisions such as crowd calendars, ride priorities, and travel timelines, ensuring magical and memorable vacations. Create personalized itineraries tailored to clients’ preferences, budgets, and travel needs—including accessibility considerations, large groups, and special celebrations. Build strong, long-term relationships with clients leading to repeat bookings, referrals, and a growing base of loyal travelers. Utilize booking platforms and CRM tools to track leads, manage bookings, and provide seamless follow-up and client communication. Promote services through content marketing, social media, blog articles, and affiliate links to expand reach and connect with travel-minded audiences.
· Develop clear, engaging educational content for families across a blog, Instagram, TikTok, and Pinterest to simplify complex travel topics. · Provide professional lifestyle photography for families and events, known for a patient and child-friendly approach that creates a relaxed and positive environment. · Plan highly detailed, customized itineraries for families and large groups, demonstrating meticulous organization and attention to individual needs. · Manage all aspects of client relations for travel planning and photography, including booking, communication, and delivering final products.
· Led marketing strategy and managed relationships with multiple partners, requiring clear communication and organizational skills. · Tracked performance metrics and adapted strategies to drive program growth, showcasing an ability to analyze outcomes and adjust plans accordingly. · Managed program logistics across multiple platforms, including Impact, ShareASale, and Rakuten.
· Developed a trusted local family lifestyle blog by creating helpful, authentic content about kid-friendly events and destinations in New Orleans. · Created SEO-rich blog posts and travel guides to support families, demonstrating an ability to produce clear, instructional materials. · Partnered with local businesses and built a strong community of parents through social promotions and consistent engagement.
Developed and executed long-term social media strategies across platforms including Facebook, Instagram, Twitter, and Pinterest to grow brand presence and build engaged communities. Managed daily scheduling, content distribution, and community engagement using Hootsuite, maintaining a consistent brand voice and visual identity across channels. Created compelling written and visual content tailored to each platform, including graphics, blog post excerpts, promotional posts, curated links, and event coverage. Monitored industry trends and adapted platform-specific strategies to align with evolving algorithms, content formats, and user behavior. Built and nurtured online communities by responding to comments, messages, and engaging in relevant conversations to foster trust and brand loyalty. Researched and wrote SEO-optimized blog content targeting strategic keywords to drive organic traffic and improve search rankings. Used tools like Google Analytics, Google Search Console, and Ubersuggest to track keyword performance, identify content opportunities, and monitor site health. Regularly updated existing content for improved SEO, refreshed visuals, and maintained accuracy on time-sensitive posts. Created and maintained an editorial calendar, balancing social media and blog publishing to align with seasonal trends, campaigns, and audience interests. Produced monthly analytics reports measuring KPIs such as engagement, reach, click-through rates, and keyword performance to inform future strategies.