Newark, New Jersey, United States
Candice Grevious is a digital and content strategy professional with over 8 years of experience delivering measurable and proven business success in digital marketing, digital and experiential strategic planning, content marketing, management, and sales/brand partnerships. She has extensive experience in developing and launching digital content strategies in both B2B and B2C markets, particularly in the entertainment/media industry, to reach the ever-evolving needs of the digital audience across multiple channels. Candice works closely with social, digital, design, and video production teams to support and innovate around sponsorship activations, creative partnerships, and campaigns. She specializes in building internal processes and operational efficiencies, with intuitive and careful communication and a passion for next-generation, tech-forward leadership. Her strong background in building, leading, and achieving successful 360 marketing campaigns for luxury consumer brands such as Gucci, American Express, Equinox, Samsung, Adidas, Mackage, Audemars Piguet, and Coach, makes her a highly experienced hybrid creative professional. Candice is also the co-founder of Transform the Hustle, a cultural consultancy focused on improving brand cultural footprints and increasing the presence of multicultural talent in the media and entertainment industry, demonstrating her dedication to DE&I efforts. For consulting and speaking opportunities, Candice can be contacted at [email protected]. Her expertise and achievements make her an ideal partner, candidate, or valuable peer connection for potential partners, hiring managers, executives, and industry professionals.
A boutique marketing agency and community network specializing in experiential activations, influencer strategy, and social impact-driven campaigns. We connect brands with multicultural audiences through authentic storytelling and equitable partnerships. Expertise: Experiential Activations · Influencer Marketing · Social Responsibility · DE&I Advisory & Consulting · Marketing & Media Strategy