Central Coast, New South Wales, Australia
Caitlin has over a decade of experience in Beauty/Publishing media Marketing, which saw her thrive in the beauty and makeup sector working with some of Australia’s and Global top fashion icons such as: Leona Edmiston, Myer Australia, Australian Fashion week and bridal week, publishers, David Jones, Paco Rabanne, Jean Paul Gaultier, Carolina Herrera, and some of top fashion Australian Influencers such as Gritty Pretty. Bringing her background in Marketing to the radio world. A true peoples person.
Account Manager for Star 104.5. Central Coasts # 1 Radio station. Helping Local Businesses build their brands and presence in Market.
Events and makeup in Editorial ~ Publishing ~ Campaigns ~ Fashion ~ Bridal. Working across all fashion print, editorial and campaigns. Spokes person for Myer Australia "This is Beauty", Marketing strategies and campaigns, create and implement Print, in-store presence & Social Media strategies. Building Brands stories and presence in market. Some Campaigns included: designer "Bohemian Traders Leona Edmiston and Gritty Pretty", David Jones- all brands, Bridal wedding expos Australia, Managing and head of Beauty and Makeup for numerous fashion shows, Head hunting models and talent, Makeup Artist for Australian Bridal Fashion Week, Event planning
Brand portfolio: Paco Rabanne, Jean Paul Gaultier, Christian Louboutin, Carolina Herrera. Building and maintaining relationships with our community, Event management from small groups, to 100+. Ability to manage large budgets and KPIs. Strong attention to detail. Knowledge of the social market and trends globally. Presenting and training organisation. Management of Brand Experience App. Fragrance Marketing and branding.
Building relationships with all selling retailers, Marketing strategy, in-store improvements, Attending product launches and events, Ensuring all retailers are complying with ACP contracts, accessing new stores & Newsagent accounts, assisting with marketing execution, improving execution resolutions, Account manager for all servicing newsagents, comparing beauty Competitor Activity, trust and honest relationships with all Sub-agents and Managing Agents, studying and assessing new applications, Dealing with Breached Contracts and correcting incorrect orders for Managing Agents.
Insurance Sales, handling complaint calls, prioritising emergency calls, implementing training strategies, training new staff members in the call centre department, training staff members on new policies, use of CRM, claims handling