Istanbul, Türkiye
Consulting to Karaca Group CEO (7 months) Reported to Karaca Group CSO (1 year) Advisor to Emsan CEO (1 year)
• Incentive programs and growth strategies were designed by taking into account CMB regulations. • Provided product development recommendations based on competitive analysis.
• Conducted performance analysis of growth campaigns to enhance and optimize overall outcomes. • Developed growth strategies by identifying user needs via market analysis and A/B testing.
• Analyzed sales & stock reports and NielsenIQ reports to identify trends and growth opportunities. • Led the development of a data collection and analysis tool that tracked competitive pricing. • Carrefour & Migros