Bryan Emerson, MBA

Chief Information Officer at TEC Equipment

Portland, Oregon, United States

About

For over 20 years, I’ve had the privilege of leading transformative technology initiatives across three of America’s fastest-growing and beloved food brands, and one of the largest trucking dealerships in the US. My career has been defined by a deep commitment to integrating technology not just as a function, but as a foundational enabler of business growth, cultural evolution, and customer experience. I’ve led the design and execution of strategic digital transformations that fundamentally reshaped operations and delivered measurable, persistent value to both our customers and shareholders. I view technology as a strategic asset—not merely a support tool, but a core part of how a business competes, adapts, and thrives. Whether overseeing enterprise architecture, modernizing legacy systems, or implementing agile delivery models, I’ve always focused on aligning IT investments with business goals. I’ve negotiated complex outsourcing contracts, managed multimillion-dollar budgets, and instituted strong IT governance frameworks. At every step, my aim has been to ensure that technology serves as a growth accelerator and a bridge between innovation and execution. One of the most rewarding aspects of my work has been building and leading high-performance teams. I believe in fostering environments where people are challenged, supported, and recognized for outcomes. By combining a strong work ethic with authentic leadership and a clear vision, I’ve consistently been able to attract, develop, and retain multidisciplinary teams who are motivated to push boundaries and deliver results. In the face of sustained double-digit growth my focus turned toward operational resilience. I led the integration of cloud-based infrastructure (Azure and AWS), modernized ERP platforms, strengthened cybersecurity, and connected the factory via MES/IIoT. Tightly coupled with business strategy, each enabled us to move faster, operate smarter, and innovate continuously. I thrive in environments where the stakes are high and the potential for impact is even higher. Whether it’s scaling startups, modernizing legacy enterprise, or reimagining what’s possible, I bring curiosity, accountability, and execution to everything I do. Recently, I completed an Executive MBA to deepen my business acumen and broaden my perspective through collaboration with other high-performing professionals. That experience reinforced something I’ve long believed: the most powerful transformations happen when leaders can span disciplines, translate complexity into clarity, and bring people along with them.

Experience

  • Chief Information Officer at TEC Equipment
    Apr 2023 - Present · 3 yrs 4 mos

    Headquartered in Portland, Oregon, TEC has 35+ dealership locations from Seattle to San Diego to the Midwest, serving thousands of customers across Washington, Oregon, California, Nevada, Arizona, Nebraska, Iowa and South Dakota. TEC Equipment features Mack and Volvo heavy-duty trucks, Hino and Isuzu medium duty trucks, Wabash trailers and Cottrell auto transport trailers. We offer a large and desirable inventory of new Mack and Volvo heavy-duty trucks and all makes of used trucks. Our full-service line-up also features quality parts, state-of-the-art service, collision centers and fuel, leasing/rental, financing, and insurance. Our locations are authorized service centers for Mack, Volvo, Cummins, Meritor, Eaton and Fuller warranties. TEC truly offers the convenience of one-stop shopping for all of your trucking-related needs.

  • Keto Foods (Portland, Oregon, United States)
    • Member Board of Directors
      Apr 2023 - Present · 3 yrs 4 mos

    • Chief Information Officer / Chief Marketing Officer
      Nov 2021 - Apr 2023 · 1 yr 6 mos

  • Chief Information Officer (CIO) at Pacific Seafood
    Nov 2018 - Nov 2021 · 3 yrs 1 mo

    • Provide organization level strategic planning, corporate vision, and implementation approach as a key member of the executive leadership team, expressing the ongoing ROI in strategic technology, data-driven decisions, and manufacturing automation. Successfully present business cases for complex technology initiatives requiring multimillion-dollar investments and extraordinary process change. • Build and deploy a company-wide business analytics desktop and mobile solution using PowerBI Enterprise, Azure SQL, market data, over 25 internal data end points, and Python/R. Built an analytics team to carry forward the effort through continuous improvement cycles and new initiatives. • Responsible for leading the company’s complete overhaul of our legacy enterprise systems, migration to SAP S/4 HANA, and organizational change management process using SAP’s Activate, Enable Now, Web Assistant, and SAP Analytics Cloud, providing fast time to value for 4000+ employees. • Led the lift and shift effort to migrate the company’s core IT infrastructure and application stack to the cloud enabling new technologies in Azure and AWS. • Developed several key team member leadership roles to facilitate all aspects of our enterprise infrastructure and cybersecurity allowing 99% availability to over 50 manufacturing, aquaculture, and distribution locations. Accurately budget multimillion-dollar hardware, software, and labor expenses. • Rapidly accelerate revenue per employee goals by leading a complete overhaul of our enterprise resource planning (ERP, move to S4/HANA) system, warehouse management system (SAP EWMS), manufacturing execution system (SAP MII MES/IIOT), transportation management system (SAP TM), sales and operations planning (SAP S&OP), and shop floor environment enabling real-time transactions for all business units. • Deliver the customer-facing e-commerce (B2C) with fulfillment in 30 days in response to Covid-19 food service market collapse.

  • Chief Information Officer (CIO) and Vice President of Information Technology at Bob's Red Mill
    Oct 2006 - Nov 2018 · 12 yrs 2 mos

    • Accountable for formulating executive-level digital transformation strategies to optimize organizational systems, employees, and processes allowing ten-year revenue growth of over 26X and distribution in 71 countries. • Provide top-level strategic planning as a key member of the executive leadership team, expressing the immediate ROI in technology, application development, and automation ideas. Successfully present business cases for complex company-wide technology initiatives requiring significant investment and change. • Lead our internal application development team and build bespoke enterprise-wide desktop/cloud-based applications to optimize paperless workflows and blend disparate systems for supply chain, operations, sales, marketing and finance saving millions in SaaS, CapEx/Opex, and software license expenses. • Facilitate all aspects of our IT enterprise infrastructure and align IT staff allowing 99% availability to our 24/7 multi-location manufacturing environment. • Oversee all enterprise hardware and software while effectively keeping IT investments under 2% of total revenue through a careful blend of software as a service (SaaS), on-premise cloud (Nutanix), bespoke applications, microservices/API, and enterprise hardware to balance company uptime, budget, and performance expectations. • Champion a complete digital overhaul of our enterprise. Delivered innovative enterprise resource planning (ERP), warehouse management system (WMS), manufacturing execution system (MES/IIOT), electronic data interchange (EDI/OE), finance (AP/AR), quality assurance (QA), and shop floor environments enabling real-time KPI dashboards and rapidly accelerating revenue per employee goals. As CIO, I provide focused leadership for the development and implementation of innovative company-wide information technology initiatives. In addition, I deliver innovation initiatives that provide competitive advantage and align with fiduciary and strategic goals.

  • President at Web Dynamics
    Mar 1999 - Sep 2006 · 7 yrs 7 mos

    • Directed over 150 IT infrastructure projects from the ground up including Cisco ASA, Cisco routers, Microsoft servers, active directory, Exchange/Postfix mail servers, IIS/Apache web servers, SQL and Oracle database servers, DNS, cluster servers, security appliances, AV Push, and VPN servers. • Provide companies with full-service ERP migration planning, risk assessment, media development, web application development, network administration, server deployment, DevOps planning, PBX administration, and business continuity planning. • Planned, designed, programmed, and developed over 400 web applications using PHP, HTML/CSS, JSON/XML, ASP, PERL, Java, MySQL, Microsoft SQL, MS SQL, Bootstrap, and Flash. • Managed key customer relationships including sales, budgeting, marketing direction, maintenance, SEO, and problem solving. Developed one-year, three-year, and five-year strategic IT plans.