Greater Phoenix Area
➤ An 18-month rotational program to experience roles in three separate marketing teams before deciding on a permanent position. • Rotation One: Industry Marketing (June 2022 - December 2022) • Rotation Two: Customer Advocacy (January 2023 - June 2023) • Rotation Three: Derivative Content (June 2023 - December 2023)
➤ Global Strategy and Marketing • Write, review, and edit SEM copy for Google paid search campaigns. • Collaborate across teams to plan and execute MVPs relevant to paid social media, PPC landing pages, and paid search projects. • Write and publish paid social copy with an average CTR 65% higher than the industry benchmark and an average CPL 110% lower than the industry benchmark. • Collaborate biweekly with the social media manager to present best practices to internal copywriters.
➤ Student Success Center • Used a collaborative approach in conveying concepts relevant to statistics and mathematics to fellow Xavier students. • Regularly convened with management and fellow tutors to refine communication skills and teaching methods.
• Analyzed data and composed a written report of experimental conclusions for the 2017 NASA CELERE Project. • Invited to the 2017 ASGSR Conference in Seattle, Washington after close evaluation by the NASA Glenn Research Center. • Presented findings concerning the influence of capillary channels on fluid velocity in microgravity.