Brij Kishore Sharma

Director - Bulk Sales at Air Liquide India

New Delhi, Delhi, India

About

Visionary and results-driven Sales & Business Leader with 23 years of experience driving revenue growth, profitability, and market expansion across industrial gases, LPG, petroleum, and specialty gas sectors. Currently leading national-level P&L and strategic growth initiatives at Air Liquide as Director Sales Proven ability to scale business units, secure large industrial contracts, optimize margins, and build high-performance sales team , Expert in managing multi‑million dollar portfolios, leading cross-functional operations, and delivering sustainable growth in competitive industrial gases markets.

Experience

  • Air Liquide (8 yrs)
    • Director - Bulk Sales
      Jan 2026 - Present · 6 mos

    • Sales Director - Bulk & PG Busienss - North
      Jul 2022 - Present · 4 yrs

      1. P&L Management of Bulk and PG business 2. Team Leadership & Development of Sr Managers and their team 3. Oversee relationships with high-value or strategic clients (e.g. steel plants, chemical factories, petrochemical plants , Glass ind , Metal and minting sector ) and Negotiate large-scale supply contracts and pricing agreements. 4. Revenue ,Volume and Profitability Management 5. Cross-Functional Coordination

    • National Manager ( Head ) - Business Development onsite and bulk business
      Jun 2020 - Jul 2022 · 2 yrs 2 mos

      National Manager ( All India ) - BD Sales Head Bulk Liquid Business -North Managed Indian BD and Sales Team for On site and liquid business , P&L responsibility, portfolio management , pivotal in overseeing and driving the company’s sales performance across the country. combines strategic planning, team leadership, and market development to grow revenue, expand market share, and manage key customer relationships.

  • Regional Sales Manager - Package and Special Gases at Air Liquide
    Jun 2012 - May 2018 · 6 yrs

    Managed package and Cyl business for North India team management, special gases sales responsibility, customer service team management

  • Area Sales Manager at SUPERGAS (SHV Energy Pvt Ltd.)
    Sep 2004 - May 2012 · 7 yrs 9 mos

    Develop and implement effective sales strategies to meet company targets. • Analyze market trends, competitor activities, and customer needs. • Set monthly, quarterly, and annual sales goals. • Identify new markets or segments for business expansion. Set performance targets and monitor individual/team performance. • Motivate and guide the team to achieve sales goals. Oversee pricing, discount policies, and contract management.

  • Sales Engg at Simran chemical and solvants
    Jan 2003 - Aug 2004 · 1 yr 8 mos

    1. Sales & Business Development • Identify and pursue new sales opportunities in target markets (e.g., automotive workshops, transport companies, factories). • Sell lubricants and related products to existing and potential customers. • Achieve monthly/quarterly sales targets and KPIs. 2. Customer Relationship Management • Build and maintain strong relationships with mechanics, workshop owners, fleet managers, industrial buyers, and retailers. • Provide after-sales support and handle customer inquiries or complaints. • Conduct regular follow-ups to ensure repeat business. 3. Product Knowledge & Technical Support • Explain technical specifications and benefits of various lubricants (engine oil, gear oil, grease, etc.). • Recommend suitable products based on customer needs or machinery types. • Stay updated on product changes and industry trends. 4. Territory Management • Manage and grow sales in an assigned geographic area. • Conduct field visits to existing clients and new prospects. • Maintain a route plan and visit schedule. 5. Market Intelligence • Monitor competitors’ products, prices, and promotions. • Report customer feedback, competitor activity, and market trends to management. • Suggest ways to improve market share. 6. Sales Reporting • Maintain accurate records of daily sales activities (visits, calls, sales orders). • Submit daily/weekly sales reports to the Sales Manager. • Use CRM tools or company-provided apps to track performance.