Brian Li

COO and General Manager at NCIP Group

Taipei City, Taipei City, Taiwan

About

Bathroom and Kitchen Solution、Faucet、Shower、Accessories EV Powertrain、EV Motor and Drive、Industrial Automation、Smart Manaufactruing、電動車動力系統、電動車馬達與驅動、工業自動化、智能製造、IIOT、工業軟體、半導體自動化、能源管理、系統整合、Business Development、Sales management a. Familiar with B-to-B business especially in Industrial Automation, Display and Semiconductor Testing fields b. >15 years experiences as the managerial role to lead Business Development, Global Account Management, and Product Marketing team c. > 20 years working experience for both foreign companies and local companies d. Oversea management experience in India, Mid-East and SEA e. Engineer background plus Business management experience f. Global account coverage, management and strategic selling skill g. Cross function communication and integration h. Professional presentation skill. (Agilent Internal PHP Trainer) i Certified for NCCU Marketing Management Development Program (政大行銷經理研究班). j. Certified for IGB ACCREDITED PROFESSIONAL (智慧綠建築專業人員認證) k. Certified for ISO 50001 Energy Management System Internal Auditor

Experience

  • COO & General Manager at NCIP INC.
    Apr 2024 - Present · 2 yrs 3 mos

    Strategic Leadership: Developing and implementing business strategies to achieve company goals. Operational Management: Ensuring efficient operations across different departments and subsidiaries. Financial Oversight: Managing budgets, financial performance, and cost control. Business Development: Identifying growth opportunities and driving expansion. Team Leadership: Supervising and guiding senior managers to align with corporate objectives. Stakeholder Engagement: Communicating with key stakeholders, including executives, investors, and partners.

  • Sr. Director of EV Powertrain Business Unit at Teco Electric & Machinery Pte Ltd
    Dec 2021 - Apr 2024 · 2 yrs 5 mos

    BU Head, Operation and Business Strategy, EV Powertrain Industry/ EV Motor, Inverter, Drive, Controller business/ Business and Product Develpoemnt/ Business and P&L Management/ Strategy Formulation/ Sales and Marketing Head

  • Executive Assistant to Chairman & Chief Strategy Officer at 崧騰企業股份有限公司
    Jun 2018 - Jan 2022 · 3 yrs 8 mos

    1. Sales and Marketing Management 2. EV Business integration and team building 3. Articulates the company's mission in a clear and concise way that can speak to customers and employees at all levels. 4.Collaborates with senior management to devise effective short and long term plans. 5.Assesses the company's many different projects from the products down to the daily administrative activities to make sure they align with the company's goals. 6.Operation revolution and P&L enhancement. Achievements: 1.Build strategy formulation framework. Guide Corp. and BU to come out 3-yreas business strategies during end of 2019. 2.Build Solteam's operation and management review structure. 3.Come out 2019, 2020 company goals & selling strategies 4.Establish KPI and P&L model for business management and reviewing of BUs. 5.Integrate internal resources and product portfolio of Electrical Vehicle solution to build a new business unit from 2020.

  • Delta Electronics (Taipei)
    • Head of Regional Sales and Product Marketing at IABG and DSBU of Delta Electronics
      May 2014 - Jun 2018 · 4 yrs 2 mos

      1. Delta IABG: Delta(台達) Industrial Automation BG (2016.6~2018.4): Role:Product Sales and MKT Manager (Smart Manufacturing BU, Lead PM and FAE) - Responsibilities: Come out Energy saving solution, Smart manufacturing solution, Develop IIOT platform, Manage the regional team and channel partners, define the pricing of solutions, Review Regional P&L 2. Delta DSBU: Role:Regional Sales Head (DMSBU, In charge of SEA, M.E and India areas, 2014/6~2016/6) - Responsibilities a. Be a regional sales head at DMSBU to manage India, Mid-East and SEA areas(regional sales goal: US20M). b. Sold IOT solutions to India Reliance Group and Tata Group. c. Won indicated LED display and SCADA control room bidding project in India.

    • Key Account Sales Head at Delta Corp.
      Apr 2012 - May 2014 · 2 yrs 2 mos

      Lead Corp. key account team for managing and develop large accounts in the fields of Building automation, Industrial automation and Green data center.

  • Senior Global Account Manager at 惠瑞捷
    Jun 2006 - Mar 2012 · 5 yrs 10 mos

    - Responsibilities: global account strategies formulation, market trend & competitor analysis, cross-function communication, led team to achieve budget goal, commercial activities & high-level relationship build up and maintenance. Provide engineering and application support - Track Records: a. Won Ralink and M-Star(Taiwan top design houses) WiFi and cellphone market share from 0% to 75% in three years (2009-2011). The major two competitors, one is out of the market by the competition, the other market share dropped from 60% to 15%. b. Won the “Taiwan Best Team Award” in 2011. c. Drove division and PM in Germany and US to come out a new V101 test system to approach Great China market and won WW 1st volumes order(15 sets of system, ~5 Million) in 2010. d. Took a role of supply chain manager for new product, V101, to lead the up/downstream alignment and further communicate with division. e. Sold new Verigy wafer sorting solution to UMC, drove more than 20 sets of Verigy’s platforms in UMC’s subcontract manufacturers in 2009. f. Closed S&S contract deals with Amkor, UMC, PTI and Thailin to ensure efficient customer services and system maintenances during 2006~2009. g. Presented and introduced Agilent testing solutions at mixed-signal seminars which were Agilent’s yearly big event from 2004 to 2006. h. Stayed at Shang-Hai/Suzhou for 10 months to assist in building service & support team and support China customers in 2015. i. Provided application support for TWN major downstream semiconductor customers (TSMC, UMC, ASE, SPIL…) from 2000~2006. And, won UMC’s customer satisfaction #1 for 6 consecutive quarters.