WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
I am an AI-driven Data Scientist at Sonepar, a global leader in B2B electrical distribution. With a Bachelor's degree in Accounting and Tax from Curtin University and multiple certificates in Data Science and AI Engineering from Coursera, I have a unique combination of technical and business skills that enable me to deliver impactful solutions to complex problems. At Sonepar, I have built and deployed several AI solutions that enhance customer retention, growth, and satisfaction, such as an RFM model, a Product Matching use case, and a Market Basket system. These solutions leverage machine learning algorithms, dataiku DSS, and deeplearning4j to analyze customer behavior, provide personalized product recommendations, and identify alternative products with the same specifications. I have achieved significant results, such as increasing the user retention rate by 25%, saving valuable time for sales representatives, and generating more revenue from cross-selling and upselling opportunities. I am passionate about harnessing the power of AI to transform industries and the world. I am constantly exploring and learning new AI techniques and technologies to stay at the forefront of innovation. I believe that collaboration and connecting with like-minded individuals are key to driving meaningful change. I am eager to engage with professionals who share my passion for AI and its potential to make a positive impact.
Data Analytics • Achieved significant results by building an RFM (Recency, Frequency, Monetary) model, enabling Opcos to gain deep insights into customer behavior and devise targeted strategies to optimize customer retention and growth. • Developed a Product Matching use case that efficiently identifies alternative products with the same specifications as the original product, saving valuable time for sales representatives who no longer need to manually browse the entire product catalog. • Built a Market Basket system as a cross-sell and upsell engine, providing personalized product recommendations to customers based on their purchasing behavior. • Successfully created an auto-classifier tool that accurately categorizes products into the correct ETIM (European Technical Information Model) class. Data Automation • Successfully automated two previously manual processes, resulting in substantial savings in man-hours and budget. • Developed a user-friendly web application tool that empowers associates to customize and visualize various business use cases. Technical Consultation • Conducted comprehensive training sessions for associates on code execution and usage. • Led APAC team discussions on technical tools and capabilities, providing expert consultation on selecting appropriate algorithms and tools for different business use cases. • Collaborated with third-party vendor companies to implement solutions, ensuring the proof of concept (POC) delivered significant value and return on investment. • Engaged with global counterparts to address domain-specific data challenges in the electrical distribution industry, working collectively to develop effective solutions.
• Successfully developed and maintained impactful PowerPoint Decks for weekly client meetings and updates, consistently achieving and surpassing weekly key performance indicators (KPIs) and fulfilling client requirements. • Demonstrated exceptional leadership skills by effectively managing team performance to ensure departmental KPIs align with client expectations and objectives. • Leveraged expertise in utilizing ETL knowledge to create comprehensive mapping and workflow solutions for efficient data extraction and transformation processes. • Conducted thorough SQL code validation on Hadoop across UAT and SIT environments, ensuring the integrity and accuracy of data for seamless testing and implementation. • Effectively utilized JIRA and Remedy management applications to receive, address, and escalate issues related to change requests, streamlining communication and ensuring efficient issue resolution.
• Demonstrated expertise in preparing comprehensive project documentation, including the Processing Design Document (PDD), Solution Design Document (SDD), and user guide, ensuring clear communication and alignment throughout RPA projects. • Proactively delivered exceptional managed support services to clients, consistently maintaining and enhancing RPA code to optimize performance. Effectively debugged processes by leveraging insights from Uipath Orchestrator logs. • Spearheaded the definition and proposal of comprehensive testing scenarios, including the implementation of robust exception rules handling, ensuring high-quality and reliable RPA implementations. • Successfully implemented industry best practices, specifically the adoption of the RE framework, in the development of new RPA initiatives, resulting in streamlined processes and enhanced efficiency. • Proactively participated in pre-sales initiatives, expertly conducting impactful proof of concepts (POCs) and presenting the cutting-edge capabilities of Uipath and other pertinent technologies to clients. This strategic approach reinforced trust, fostered business growth and facilitated the acquisition of new customers and notable industry logos for my company.
• Supported data cleansing initiatives by assisting in the cleaning and organization of raw client data, ensuring its integrity and preparing it for further analysis. • Contributed to the development of feature selection strategies by leveraging business metrics, providing valuable insights for modeling tasks such as churn prediction, clustering, and classification. • Assisted data scientists in creating comprehensive data dictionaries using SQL queries in Hive, facilitating data exploration and understanding within the team. • Effectively conveyed data-driven stories to team leads through the utilization of in-house charting software, enhancing data visualization and promoting data-driven decision-making. • Actively participated in team collaborations and brainstorming sessions to generate innovative ideas and contribute to project refinement, ultimately delivering solutions that met client expectations.