Canada
I’m excited about the opportunity to collaborate with other teams and to work with an impassioned group of like-minded experts. I have experience managing cross-departmental campaigns which support clients and prospects through their sales journey. By collaborating with different skill sets, I have proven successful in building custom multi-channel strategies. My approach ranges beyond the industry standard. I leverage marketing data to build uniquely matched solutions that considering the activities of the sales cycle and client interaction. My experience includes but is not limited to: -Leveraging prospect and customer data to build a complete customer journey that focuses on segmentation and behavioral queues. -Migrating an acquired company from one Marketing Automation software (HubSpot) to another (Marketo), and on-boarding a global team. -Creating demand generation and automated marketing campaigns for distribution partners. I have infectious energy and passion for CRM, digital marketing and the customer journey as a whole. If you need someone who can digest and translate data, someone who can see what’s working (and what’s not) - let’s talk. I am driven, creative, and thrive on hitting project milestones.