Zug, Zug, Switzerland
I never wanted to talk about change. I wanted to build it. University, politics and activism felt too slow. I wanted solutions that work. With PLAN-B NET ZERO, we are creating a new category called NEO ENERGY. Energy that evolves. Digital, scalable and human. We bring together technology, data and people to rethink how energy is produced, stored and lived. Sustainability, for me, is not ideology. It is design. Intelligent, functional, inevitable. We are NEO ENERGY.
PLAN-B NET ZERO is a Greentech scale-up based in Zug, Switzerland, pioneering a new energy category: NEO ENERGY. We connect technology, data, and design to make energy smarter, scalable, and human. Through AI, gamification, and non-energy products, we turn renewable power from a commodity into a lifestyle experience. Energy, redefined. Simple. Intelligent. Emission-free.
As the Head of Strategy, I lead the development and implementation of overarching plans to drive sustainable growth and competitive advantage for the company. In addition, I analyze market trends and internal capabilities to identify strategic opportunities and mitigate risks.