Seattle, Washington, United States
Senior advertising & business development leader. Most recently led a global strategic platform relationship in ads—multi-region strategy, executive alignment, and upfront/JBP frameworks. Strengths: large strategic accounts, new-business BD, and clear value storytelling to senior decision-makers.
- Global account lead; set multi-region strategy and operating rhythm. - Drove executive alignment and upfront/JBP frameworks to support scaled, predictable investment. - Partnered with Amazon Corp Dev to align account strategies across business lines
- Led external partner strategy for secure access solutions; built momentum with key ecosystem partners. - Stood up cross-functional pilots and alternative monetization paths; met objectives.
- Served as the strategic account lead for enterprise advertising accounts, managing key relationships. - Developed and executed global commercial frameworks, including upfronts and Joint Business Plans (JBPs). - Built impactful programs and executive-level partnerships across content and platform initiatives.
- Launched first non-retail revenue initiative (onsite/offsite partnerships). - Built and led a small BD function for brand and third-party programs.