Greater Melbourne Area
Strategy lead for Marketplace integration and engagement in Nike's Code process. Code is Nike’s enterprise go-to-market process — the foundation of how we deliver and operate seasonal plans at scale. I bridge long-term innovation planning with seasonal and commercial priorities to ensure our most important brand and product moments come to life in retail. By shaping processes and cross-functional touchpoints, my focus is on how our global teams set our geographies up for success with consumers in the marketplace.
Supported Global Content Operations, Digital Platform Globalization, and Localization & Language Services to build alignment and unified strategic objectives. Partnering across functions to integrate marketplace, marketing, and technology plans with Digital Operations, championing a global-first mindset and educating cross-functional partners on the value of delivering culturally and linguistically relevant content and digital experiences at scale.
Focused on the Digital business; Brand, Content and Audience strategy and planning for Vice, Refinery29 and i-D, Product & Engineering, Localization