Bodil Juul

Sr. Marketing Manager ꟾ Marketing, Communication, Demand Generation, Project Management

Copenhagen, Capital Region of Denmark, Denmark

About

I’m a dedicated and experienced marketeer who have worked with most areas within marketing and communication – from strategy, planning and budgeting to execution. I have great knowledge of conventional marketing and communication as well as digital marketing and demand generation and know the tactics to build multi-channel marketing programs and brand awareness. Through strong project management skills combined with excellent communication skills I make things happen!

Experience

  • Sr. Marketing Manager Nordics at SoftwareOne
    Jan 2023 - Present · 3 yrs 7 mos

  • External Marketing (18 yrs 1 mo)
    • Communication and Demand Generation
      2012 - Jan 2023 · 11 yrs 1 mo

      For client within Strategic Portfolio Management (SaaS) part of the international field marketing team responsible for communication and demand generation by increasing conversation at all stages of the funnel. Among others, planning, promotion and execution of campaigns, events - seminars, demos and webinars - and content marketing through various digital channels.

    • Marketing and Communication
      2007 - Jan 2023 · 16 yrs 1 mo

      For client in the Energy Consumption industry handling internal and external communication, e.g. product descriptions, brochures, customer magazines, and project management of projects and tasks such as trade fairs, company websites/intranet.

    • Marketing Communications Consultant
      2005 - Jan 2023 · 18 yrs 1 mo

      Responsible for client portfolio with clients in various industries. Advising and planning of customers' marketing efforts, managing and driving the practical implementation/execution of activities.

  • TSM A/S (9 yrs 1 mo)
    • Marketing Project Manager
      1996 - 2005 · 9 yrs

      Responsible for customer portfolio within construction (architects, consulting engineers), railway construction as well as electricity and electronics. Alongside the job as Marketing & Project Manager responsible for the development of TSM's communication and marketing.

    • Communication Coordinator, interim (part time) at client's headquarters
      2002 - 2003 · 1 yr

      One year interim employment (part time) at consulting engineering company. Assisting the marketing and communication department with various communication tasks, such as PR and texts for brochures, newsletters, customer cases.

    • Marketing Coordinator, maternity cover (part time) at client's Nordic headquarters
      2000 - 2001 · 1 yr

      Stationed three days a week in a maternity cover. Part of a Nordic marketing team which conducted a pilot project on the start-up of an extranet, as well as analysis and start-up of a system for tailor-made online brochures.

  • Sales Assistant at A/S Megatrade Beslag
    1994 - 1996 · 2 yrs

    Sales and purchasing-related tasks, including daily contact with customer and foreign suppliers.