Bob (Robert) van Herpen

Hotel Management | Global Hospitality Recruitment | Career Development | Talent Acquisition | Human Resources | Service & People oriented | Hospitality and Facility Management Expert

The Hague, South Holland, Netherlands

About

Hospitality runs as a guideline throughout my career and is a very important aspect that I apply daily with passion and enthusiasm. During and after graduation from my education at the Hotel Management School of Maastricht, I have worked in the Netherlands, China, Belgium, the USA and the Caribbean. I traveled extensively and gained knowledge on the Dutch and international hospitality industry. I am an experienced hotel management professional with comprehensive Operations, F&B-, financial-, sales & marketing-, HR, Guest service- and operations management skills.

Experience

  • General Manager at Grand Hotel Amrâth Kurhaus The Hague
    Mar 2026 - Present · 4 mos

  • Operations and Talent Development Manager at HRC International
    Mar 2025 - Mar 2026 · 1 yr 1 mo

    Founded in 1995, HRC International is a U.S. State Department-designated J-1 visa sponsor and leading training and career development organization for the hospitality and education industry. With offices in the Netherlands, United States, Mexico, Bulgaria, Nairobi, France, Argentina, United Kingdom, Chile and Indonesia and partnership offices around the world, HRC provides life-changing career experiences for young professionals. Over 7,500+ HRC alumni have already jump-started their career at some of the world's finest hotels, restaurants and schools.

  • Amrâth Hôtels (4 yrs 4 mos)
    • Cluster GM Amrâth Grand Hotel de l'Empereur, DuCasque, Bigarré&Tulip Inn Heerlen City Centre
      Sep 2022 - Mar 2025 · 2 yrs 7 mos

    • Cluster General manager Amrâth Grand Hotel de l'Empereur & Amrâth Hotel DuCasque
      Dec 2020 - Mar 2025 · 4 yrs 4 mos

      Cluster General Manager of two properties of Amrâth Hotels in the city of Maastricht.

  • General Manager at Amrâth Grand Hotel de l'Empereur
    Apr 2017 - Mar 2025 · 8 yrs

    • Responsible for the overall day-to-day management of the establishment. •Responsible for the financial- and performance reports from all departments of the establishment. Manage and control the departmental budgets to ensure that the costs and expenses are in accordance with the hotel revenue • Improving and guaranteeing a high quality of services within all the departments of the establishment • Responsible for the recruitment & selection of new employees, organizing trainings and courses, evaluation and career guidance, employee planning, staff scheduling and the salary and HRM administration • Set up of the yearly budget and create business goals. Responsible for the financial management and accounting from the establishment and create and manage the business goals on a strategic level and implement and set up plans on an operational level • Yield & Revenue management - responsible for the tactical and operational pricing and reservation policy. optimizing revenue by means constantly adjusting the price to the market and marketing conditions; mapping information about competitors, trends and developments and the market. development and use of an automated system that generates occupancy proposals based on historical data, sales forecasts and budgets. •Sales & Marketing management - manage the marketing and sales of the hotel. according to market research delivered and revenue targets annual sales and marketing plans for the target audience within his / segment / region covered branches. Also, he / she translates these plans into concrete account plans. On the basis of targets and budget allocations leading the team. The sales and marketing manager responsible with the team for managing key accounts and enables periodic management reports on accountability of results.

  • Food and Beverage Manager at Bilderberg
    Dec 2014 - Mar 2017 · 2 yrs 4 mos

    • Manage and control of all aspects of the F&B department within the Hotel; the restaurant-(3 restaurants), multiple bar- and terraces, the meeting/conference operations(27 conference rooms up to > 1500 guests) • Responsible for the hotel as Interim GM/manager on duty and replace the General Manager in his absence. My responsibility entails the overall follow up on the day to day management of the establishment. • Set-up the yearly budget, ensure budgetary control and oversee purchasing & pricing in all F&B areas • Responsible for the development and implementation of the F&B marketing strategies as well as creating and implementing the menus and the concept • Recruitment, training and supervision of a highly skilled F&B team • Responsible for high customer satisfaction for hundreds of high end guests, every day • Maintaining a high guest experience and sales optimized while controlling the costs • Responsible for F&B marketing strategies • Set up and maintain safe working conditions and practices for all staff as member of the safety and security team • Maintaining a high standard of food quality and service, safe handling of food supplies (HACCP) • Concept Development, implementation of new F&B concepts and refurbishment of all conference rooms and facilities as well as banqueting facilities • Part of the concept development team Bilderberg head office – develop new F&B concept for conference & banqueting on group level – corporate concept development and secure implementation