Langen, Hesse, Germany
- Strategy & execution professional with 12+ years experience in consultancy & energy sector/ clean tech sector - Main focus on strategy development, business model development, start up and scaling of business, sustainable growth strategies and execution - Passion for clean tech solutions and sustainability/ ESG initiatives
Responsible for strategic market entry development and execution. Shape European business unit for commercial & industry (C&I) Battery Energy Storage Systems at Dyness. Core responsibilities: - Development and execution of the go-to-market & sales strategy C&I in Europe - Building a scalable sales engine: sales processes, CRM structures, pipeline management - Positioning the brand in the European B2B market - Building operational excellence in marketing and sales - Direct interface to executive management and close collaboration with product management, engineering, and operations.
- Launch and scale Chargemaker, a clean tech startup, focussing on EV charging solutions for the commercial and real estate sector - Develop and execute business strategy, build strong partner networks and achieve strong customer references - Build agile organization with highly efficient and motivated teams - Positioning Chargemaker as a trusted and innovative player in the market with a clear mission - Passionate to bring clean tech solutions into a mass market
- Identification of new market opportunities in the field of IoT solutions, e-mobility, reneable energy solutions - Development of market strategies and new business models incl. go2market strategies - Build Joint Ventures and Cooperations to form winning partnerships in the market
Main role: - Development and implementation of CRM strategy incl. CRM system implementation - Development of sustainable CRM concepts and programs for customer retention, acquistition and regaining (e.g. Customer loyalty program, Lead-Management process, customer lifetime oriented communication) - Responsible of Business unit strategic planning process and monitoring - Derive and manage project portfolio to enchance sales and marketing effectiveness
Develop and implement strategies and optimization measures to increase business efficiency and effectiveness, e.g.: • Development and implementation of marketing- and sales improvements to increase sales and profits of retail division of car OEM • Feasibility study for market entry of a German retailer to Poland (Market analysis, SWOT analysis, Fit/Gap analysis) • Cross-national assessment and optimization of specific core business processes to increase efficiency and achieve process harmonization for a global catering company