Björn Kemper

Experiential Design | Architecture | Illustration | Creative Direction | 25+ Years in Themed Entertainment

Cincinnati, Ohio, United States

About

Experiential and Themed Entertainment Design | Planning | Illustration | Creative Direction I am an experiential spatial designer and illustrator with close to 30 years of experience in themed entertainment and brand experiences. I design immersive environments where story, architecture and purpose come together to create lasting emotional impact. My work spans theme parks, attractions, museums, brand centers, automotive experiences and large-scale experiential spaces worldwide, from early concept through spatial planning, creative development and production. I have contributed to projects for Volkswagen Autostadt, Ferrari World Abu Dhabi, Coca-Cola and Cedar Fair / Six Flags, among many others. My background includes: • Experience and concept design • Architectural and spatial planning • Cross-disciplinary design leadership from blue-sky through production • Illustration and visual development • Integration with media, scenic, engineering and fabrication teams • Guest experience flow and environmental storytelling After 24 years at Jack Rouse Associates (JRA) I joined Hyperquake as Associate Creative Director where I connect story-led thematic thinking with brand-driven experiential environments. Member: IAAPA | Themed Entertainment Association (TEA) Portfolio available upon request

Experience

  • Associate Creative Director, Experiences at Hyperquake
    Mar 2023 - Present · 3 yrs 5 mos

    Associate Creative Director focused on experience design and spatial storytelling for brand and innovation environments. I bring a themed entertainment approach to narrative, guest flow and spatial clarity, helping shape environments that communicate purpose through design. Recent work includes Verizon, Honeywell and Aramco. Responsibilities include concept development, spatial planning, design direction support and collaboration across strategy, content and architecture teams.

  • Principal at Björn Kemper Design, LLC
    Dec 2022 - Present · 3 yrs 8 mos

    Independent collaboration in themed entertainment and attraction development, specializing in concept development, experience design, spatial planning, design development and illustration. Recent projects: – Top Thrill 2, Cedar Point / Six Flags – AlpenFury, Canada’s Wonderland (Concept illustration) - "Project Purple", Six Flags Additional freelance work includes creative development and consulting for attractions, rides, and experiential concepts.

  • Senior Creative - Jack Rouse Associates at Jack Rouse Associates - JRA
    Feb 1999 - Nov 2022 · 23 yrs 10 mos

    Designed global themed entertainment and experiential destinations across North America, Europe, Asia and the Middle East. Worked across all phases of design, from blue-sky and master planning through schematic development and production, with a focus on spatial design, attraction development and environmental storytelling. Collaborated with fabricators, media producers and engineering partners to carry design intent from concept through build. Responsibilities • Master planning and experience frameworks for multi-zone destinations • Attraction and experience design from concept through design development • Spatial layout, guest flow planning and story + architectural integration • Illustration and visual communication for design development • Production coordination with fabrication, media and engineering partners Selected Projects Volkswagen Autostadt – Wolfsburg, Germany Ferrari World Abu Dhabi – UAE World of Coca-Cola – Atlanta, GA Toyota Experience Center – Plano, TX King Salman Science Oasis, energy Pavilion, KSA Indianapolis Motor Speedway Museum – Indiana Adventure Port – Kings Island (Cedar Fair) National Comedy Center – New York Singapore Science Centre – Singapore Land of Legends Theme Park – Turkey Sochi Theme Park – Russia Core Skills Master Planning • Concept Development • Experience Design • Attraction Development Spatial Layout and Guest Flow • Illustration and Visual Communication Cross-Disciplinary Design Integration • Production Collaboration

  • Architectural Designer at Fischer Architekten
    1997 - 1999 · 2 yrs

    Worked as an Architectural Designer on local retail and housing developments.

  • Freelance Designer & Illustrator (Early Career) at Björn Kemper Productions
    Jun 1987 - Dec 1998 · 11 yrs 7 mos

    Early freelance illustration and design work for local cultural and municipal clients, including Europa-Park (attraction concept sketch exploration, 1997)