Kennett Square, Pennsylvania, United States
Senior public relations professional with successful track record of developing effective communications strategies for investment management firms and working credibly with financial journalists.
Public relations strategy and execution for Investments division. Work with portfolio managers, analysts, portfolio specialists, and senior executives in handling of media inquiries and proactively presenting timely story ideas to financial journalists that demonstrate the firm's intellectual capital and competitive strengths. Provide communications counsel to internal experts and serve as spokesperson when necessary.
Headed media relations and communications supporting wealth management, institutional financial services, and banking businesses. Managed team of writers handling marketing and internal communications, served as corporate spokesperson. Deeply involved in crisis communications, liaising with the firm's most senior executives, Board of Directors members, and business unit leaders.
Directed all public relations activities for start-up provider of retirement plan services, including corporate announcements, press releases, executive presentations, speeches, website content and newsletters, and client communications. Served as company spokesperson and communications advisor to senior management.
Created public relations department and led award-winning PR, shareholder communications, investment editorial, and creative design and production teams totaling 27 communications professionals for investment subsidiary of parent insurance company. Oversaw development and directed execution of thought leadership communications projects on behalf of firm's experts.
Various public relations assignments including media relations, issues management, editorial projects.