Tel Aviv-Yafo, Tel Aviv District, Israel
I am an experienced B2B and B2C marketer with a background in branding, content marketing, operations, design, and strategy. I have led initiatives across: - Organic Growth (Content Marketing, Social Media & SEO) - Brand Strategy, Language & Messaging - GTM Strategy - Graphic Design, VI Design & Presentation Design - Web Design & Creation Over the course of my career, I have worked in a variety of industries, such as television & entertainment, branding, social media tech, advertising, fashion, web development, fintech, and automation. Throughout this experience, I have gained a thorough understanding of the needs of many different audiences, developed marketing messaging as well as organic growth strategies that engage, attract, and convert audiences. My greatest strength is my ability to plan and execute complex projects across multiple departments and under challenging circumstances. After growing up in South Africa, living in Israel, and dealing with international clients and markets, I possess the cross-cultural knowledge needed to succeed in global business. Moreover, in 2011, I won the Bronze Loerie Award for the Sterkinekor Vision Mission campaign, 'The World Bullies You when You Can't See'.