Bhumika .

MBA Marketing & Analytics | Sales Analyst · FMCG & Consumer Insights | Market Research · Trade Marketing | Power BI · Ex-Amul, Wipro, Lenskart | Open to Marketing, Pre-Sales & Category Roles

Faridabad, Haryana, India

About

MBA in Marketing & Analytics (NMIMS Hyderabad, 2026) with hands-on experience across FMCG sales analytics, consumer research, and client-facing roles in IT and retail. At Amul (GCMMF), I worked as a Sales Analyst in Bharuch — conducting retailer surveys across the outlet universe, gathering consumer insights, and analysing sales data to improve brand visibility and distribution effectiveness. This gave me a ground-level understanding of trade marketing, category-level performance, and channel dynamics in a large-scale FMCG operation. Before my MBA, I spent 7 months at Wipro in an international voice process — managing escalations, resolving service issues for global clients, and building the structured communication and problem-solving skills that translate directly into pre-sales and client engagement roles. At Lenskart, I drove consultative, needs-based selling — understanding customer requirements and recommending solutions to improve conversion. I've also supported digital outreach and donor acquisition campaigns for NIIT Foundation and Muskurahat Foundation, adding exposure to campaign planning and stakeholder communication. Skilled in: Power BI | Market Research | Consumer Insights | Sales Data Analysis | CRM | Digital Marketing | SEO Open to: Marketing Analytics · Pre-Sales · Category Management · B2B Business Development

Experience

  • Member at Eloquence
    Jun 2024 - Mar 2026 · 1 yr 10 mos

    The Communications Club

  • Member at Skylar
    Jun 2024 - Mar 2026 · 1 yr 10 mos

    The Sports Committee

  • Sales Analyst at Amul (GCMMF)
    Apr 2025 - May 2025 · 2 mos

  • Marketing Intern at NIIT Foundation
    Jan 2025 - Feb 2025 · 2 mos

  • Crowdfunding Intern at Muskurahat Foundation
    Dec 2024 - Jan 2025 · 2 mos