San Francisco, California, United States
EDM Recording Artist and Founder/CEO of apparel company, HONEYLOVE. In between world tours joining artists such as Armin van Buuren and Ferry Corsten, Betsie created her own brand as an artist, releasing two solo albums landing several Top 40 EDM hits. More recently, she has taken lessons learned from live performances to craft a new generation of intimates for busy women who need beautiful garments that really perform.
Honeylove is a San Francisco apparel company that uses unique shaping design technology to create comfortable and effective undergarments called Sculptwear. Touring the world as a live performer made me all too aware of the problems with ineffective and uncomfortable shapewear. I wanted garments that would perform so that I could hit the stage feeling my absolute best. http://www.honeylove.co
www.betsielarkin.com https://en.wikipedia.org/wiki/Betsie_Larkin http://www.facebook.com/betsielarkinofficial.com http://twitter.com/betsielarkin http://www.instagram.com/betsielarkin Recording Artist, Songwriter, Performer, DJ. Credits: Armin Only Embrace World Tour - Featured Vocalist (2016-2017) "Safe Inside You" and "Again" with Armin van Buuren "Made of Love" and "Not Coming Down" with Ferry Corsten "Love Is" with Paul van Dyk "A New Day" with ATB "Not Afraid" and "Love Again" with Andy Moor
Managed teams in creating visual elements and compelling messaging for the LEAF product launch, including video commercial script, story and execution of photo shoots for web, social media and advertising platforms. Worked together with high-profile social media influencers to create anticipation and drive preorders for product launch. Managed PR team and participated in outreach for launch coverage.