Boston, Massachusetts, United States
Co-founder and CEO (Chief Executive Optimist) of The Life is Good Company; A positive lifestyle brand with a passionate following for its inspiring art and groundbreaking non profit work to help kids in need. Bert and his brother John launched the business with only $78 dollars in their pockets, selling T-shirts in the streets of Boston. Today, Life is Good is a $100 million positive lifestyle brand sold by over 2,000 retailers across the US and Canada and at LifeisGood.com. To inspire others to choose optimism and grow the good in their lives, Bert and John wrote Life is Good: The Book/ How to Live with Purpose and Enjoy the Ride, published by National Geographic in September 2015.
ABOUT THE LIFE IS GOOD COMPANY The Life is Good Company is a $100 million lifestyle brand dedicated to spreading the power of optimism. The company donates 10 percent of its net profits to help kids in need. To date, the company has donated over $11 million, principally through Life is Good products, events and community fundraising efforts. www.LifeisGood.com ABOUT THE LIFE IS GOOD KIDS FOUNDATION The Life is Good Kids Foundation is an accredited 501(c)(3) that partners with organizations serving the most vulnerable children to improve the quality of their care. The Foundation's Playmaker program connects with schools, hospitals, camps, and a variety of social service agencies to give childcare professionals the resources they need to make a positive, life-changing impact at a pivotal time in a child's development. www.LifeisGood.com/kidsfoundation
Superfly is a creative company that produces iconic festivals, such as Bonnaroo and Outside Lands, and creates multi-dimensional solutions for brands that build audiences, tell stories and propel their identity in a powerful way.