Amsterdam, North Holland, Netherlands
Experienced commercial leader with a strong background in Retail, E-Commerce, and Wholesale, with experience spanning South Africa and 25 European countries. Focused on sustainable sales growth, enhancing market share, and driving profitability. My strengths include strategic planning, team building, and developing partnerships with key stakeholders. Skilled at aligning local strategies with broader regional goals to deliver measurable results. Additionally, I'm known for my compelling storytelling that brings ideas to life.
• Led a team of 9 to drive digital transformation and enhance customer experience on the Zalando Platform. • Provided strategic consulting services to partners, resulting in improved platform services and partner satisfaction. • Achieved significant revenue growth through successful consulting initiatives.
• Led Xbox distribution strategy in South Africa, increasing market share from 16% to 51% by improving distribution model. • Implemented directive selling and strategic planning to achieve sales targets with retail sectors. • Collaborated with Online, Gaming specialty, and Mass merchants to drive brand growth and market penetration.
• Led strategic initiatives to drive growth and market share across retail channels for the Xbox brand in South Africa. • Advocated for and implemented a single distributor landscape, streamlining operations and increasing efficiency. • Collaborated with cross-functional teams in sales, marketing, and supply chain to execute category plans.
• Strategically positioned gaming product assortment and pricing within retail channels to drive business revenues. • Managed the PlayStation brand and brands of distributed gaming publishers in the South African marketplace. • Led effective and efficient strategic account planning to achieve business objectives. • Achieved an average annual growth of 20% for the portfolio over 6 years.