Brussels Metropolitan Area
Strategic Leader | Business Transformation; P&L Ownership | Toyota DNA With over 13 years of experience within the Toyota Group (AISIN), I specialize in bridging high-level strategic vision with the rigorous operational discipline required to scale international business units. My approach combines creative strategic thinking with the principles of Kaizen and Monozukuri to transform market complexity into sustainable growth opportunities. As a Senior Strategy Manager, I currently lead the Aftermarket Business Unit’s transformation across Europe, managing full P;L and overseeing an operational ecosystem of 70 people. My focus is on architecting scalable growth strategies that align Sales, Marketing, and Supply Chain operations toward a unified long-term vision. Key Areas of Impact:* Strategic Leadership: Managing multi-disciplinary and cross-cultural teams (Engineers, Logisticians, Business Developers) to deliver high-impact mobility solutions. * Business Transformation: Leading large-scale organizational shifts, including ERP migrations and merging processes in high-uncertainty markets. * Digital Innovation: Pioneering e-commerce strategies that deliver consistent double-digit YoY growth and repositioning brands as comprehensive "One-Stop-Shop" providers. * Operational Excellence: Expert in Lean Management and Supply Chain optimization to improve lead times and inventory efficiency. Academic; Values-Driven Foundation:Executive MBA from Antwerp Management School, with an international track at MIT and SMU, focusing on circular economy and BEV sustainability. Social Impact: Committed to digital equity, having led ICT infrastructure launches in emerging markets (DRC). I thrive in navigating ambiguity and high-stakes environments, always striving to bridge the gap between technical complexity and commercial viability.
Directly overseeing the Aftermarket Business Unit’s growth and operational resilience across Europe. * Scalable Growth & Vision: Architected and spearheaded a multi-year expansion plan, synchronizing Sales, Marketing, and Operations to drive substantial revenue growth and market share. * Executive Stewardship: Full P&L responsibility for the Aftermarket BU, leading a core team of 30 FTEs and optimizing a 70-person operational ecosystem. * Operational Resilience: Directed end-to-end logistics and supply chain strategies, significantly improving inventory efficiency and product availability across diverse European markets. * Change Management: Steered large-scale organizational integrations and ERP migrations, maintaining high-performance standards even in high-uncertainty regions (including Russia/CIS).
Driving digital innovation and global brand equity. * Digital Transformation: Pioneered the European e-commerce strategy, delivering consistent double-digit YoY growth and establishing digital sales as a core revenue pillar. * Strategic Market Pilot: Designed and executed the "2025 Vision" pilot in France, which served as the successful blueprint for wider European market penetration. * Global Brand Positioning: Elevated the brand from a component supplier to a comprehensive "One-Stop-Shop" solution provider through high-level PR at global summits (US, Japan, EU).
Leveraging Toyota’s DNA to drive field-level growth and quality. * Market Rejuvenation: Achieved +25% YoY growth in key territories (FR, UK, Nordics) by optimizing distributor networks and technical support through a field-first approach. * Toyota Quality Leadership: Represented Europe as Leader of the Global Quality Circle Convention in Japan, embedding Monozukuri and Kaizen principles into commercial processes. * Complex Negotiations: Successfully drove sales increases through high-stakes negotiations in hyper-competitive environments, bridging the gap between technical complexity and commercial value.
* Export Growth: Managed a multi-brand premium FMCG portfolio (€25M turnover), driving +25% revenue growth in Germany and +10% in Belgium. * Strategic Partnerships: Expanded the distribution network by recruiting new agents and partners at major global summits (ProWein, ISM, Megavino). * Complex Negotiation: Led commercial operations and high-stakes negotiations in English and German to secure key accounts and immediate market penetration.
* Sales Performance: Orchestrated the commercial strategy for the region's largest wine cellar, achieving a record-breaking +60% sales growth during the 2010 season. * Team Leadership: Directed and coordinated rotating sales teams (3 to 7 experienced staff members), optimizing boutique performance and customer service standards. * International Business: Managed technical cellar tours, professional tastings, and direct negotiations for a diverse international clientele from Northern Europe, the USA, and Canada.
* Sales Excellence: Delivered high-quality sales advice and after-sales support, consistently enhancing customer satisfaction and brand loyalty within the cycling department. * Strategic Execution: Applied global corporate retail strategies at the local level, resulting in a +10% increase in sales during the peak seasonal period. * Operational Support: Optimized department layout and product availability to ensure alignment with national commercial objectives and performance standards.
* Event Orchestration: Piloted the organization of high-level international seminars focused on Mergers & Acquisitions (M&A), Real Estate, and Franchise sectors within the German market. * Strategic Intelligence: Authored and published a comprehensive synthesis report on the French economic footprint in Germany, providing actionable insights for the French Embassy. * Data Management: Managed and optimized the full database of 2,000+ French-affiliated firms in Germany, ensuring data integrity for strategic trade mission outreach.