County Limerick, Ireland
Hi I’m Ber ,the person behind the design. My journey began with a needle, a thread and a curiosity for how clothes are built. Long before my 20-year career, I was deconstructing my own wardrobe to learn the craft from the inside out. l’ve always been inspired by the timeless poise of icons like Coco Chanel and Jackie Kennedy, who proved that true style is found in simplicity and a perfect silhouette When I design for you, I bring that same philosophy to the table. For me ,fashion is a slow, intentional process. From the tactile choice of a locally sourced Irish fabrics to the care of a hand finished seam. I believe every women deserves a piece made specifically for her, crafted with a level of passion that off-the-rack fashion simply cannot replicate. 𝐒𝐭𝐲𝐥𝐞 𝐬𝐡𝐨𝐮𝐥𝐝 𝐟𝐞𝐞𝐥 𝐞𝐟𝐟𝐨𝐫𝐭𝐥𝐞𝐬𝐬: I understand that for many of my clients, whether you are a Barrister, a consultant or a Leader in your field, your work requires you to be “on” all day. you are constantly making high-stakes decision, and the last thing you need is a wardrobe that feels like a compromise. I believe that when you are truly comfortable in your clothes, you are more effective in your work. 𝐓𝐡𝐞 𝐐𝐮𝐢𝐞𝐭 𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐨𝐧: My service is built on a “moment of calm.” I provide a private, one-to-one space when we move away from the noise of the high street to focus entirely on you. I am here to listen more than I talk, so I get to understand your body, your lifestyle and the specific practicalities of your profession. 𝐌𝐲 𝐀𝐩𝐩𝐫𝐨𝐚𝐜𝐡 𝐭𝐨 𝐝𝐞𝐬𝐢𝐠𝐧: I specialise in creating bespoke professional capsules designed to simplify your morning and define your presence. Every piece I create is: 𝐓𝐚𝐢𝐥𝐨𝐫𝐞𝐝 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐫𝐞𝐚𝐥𝐢𝐭𝐲 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐝𝐚𝐲: Whether it is jacket that sits perfectly under courtroom robes or a dress that travels effortlessly between meetings, the fit is intentional 100% Irish provenance I am a firm believer in the quality of local heritage. I work with sustainable, locally sourced Irish fabrics and mills to ensure your wardrobe is the best quality. 𝐀𝐧 𝐈𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭 𝐢𝐧 𝐜𝐫𝐚𝐟𝐭: This is “slow fashion” in its truest form - expertly crafted pieces that don’t follow trends, but instead reflect the authority and elegance of the women wearing them. ⭐️ LET’S CONNECT! ☎️ Call me on 087 287 7904 📮 Email [email protected] #BespokeTailoring #FashionDesign #PersonalStyling #LuxuryFabric #SustainableFabricSourcing #ApparelManufacturing #CreativeDirection #WardrobeConsulting #Sustainability
Ceo, Design & Production Lead at my brand, Ber McNamara
Worked closely with a fashion label, responsible for the design and creation/making of their garments. This role continued with my core design and construction expertise in fashion design