Boulogne-Billancourt, Île-de-France, France
Double Training (Engineering School + Business School) - marketing management * Market manager * Pricing and offers definition * Project management (strategic and operational projects) * Marketing Innovation: launch of innovative products and services (team coordination) ** Creativity, rigor and involvement in all the monitored projects **
French mobile operator in full development (95% subsidiary of the Crédit Mutuel Group with ~ 1.8 million of Mobile customers), Euro-Information Telecom is the leading independent operator in the wholesale mobile market. The MVNO BU enables service providers and integrators to offer enterprises mobile communication solutions under their own brand. • lead the marketing strategy and the product portfolio definition for the MVNO Business Unit • define the MVNO offers and the related pricing strategy • assist the development teams in the product definition and specification • support the sales team for business development (prospects and new customers)
• Definition of Bbox marketing offers (ISP : Internet/TV/Phone services) : market study, scenarii analysis and pricing, business plan • Multi-canal Bbox Miami launch in Apr. 2016 • Sales forecasting and monitoring. P&L analysis. • Implementation of multi-canal promotional actions in transversal projects mode • Online / Offline communication : digital, point of sale, media (TV, press, ...), display. • Transversal management
Lucibel is an innovative French cie. that designs in France and markets in nearly 30 countries new generation of lighting solutions based on LED technology (200 people, turnover 20M€) • Define with marketing teams, R&D department and the industrial teams the overall Project Plan • Write R&D product specifications and supervise the parts delivery in China and France • Lead the implementation of industrial resources and means to meet QCD objectives • Conduct the project risk assessment, and monitor the project budget, planning and reporting (coordinate the product development lots and validate the project progress in product Committee)
Project to create a start-up, V-Project, whose goal is to develop an alert bracelet connected to a smartphone and to meet the following scenarios: aggression, discomfort and injury. Targetted markets: Helpline operators - BtoB: lone workers - BtoC: children (from College Entrance), young women, single sports and the 3rd Age (versus the fourth age now)
Project Leader Datacet is a Recognized player in communications technology for the security of goods and people (radio, IP, GSM) - the fifth player in the market for telecare (60 people, turnover 5M€) • Development of a range of 2 Mobile phones for the Telecare business for old people (budget estimated to1M€): define the product Design and functional requirements, wrote the detailed functional specifications, and evaluate the project risks and financial needs • Sourcing and contracting with different China local providers • Overall project management : manage a team of 5 people in France and different subcontractors in China for HW and SW development and production monitoring, logistics and on time delivery. • Launch Marketing campains, Management and Development of different offers through a hosted platform and a web portal
Cabinet SOLUCOM, Paris (turnover = 100M€, 1 000 people) Consultant in marketing and strategic marketing in telecommunication • Strategic and Economics Studies: market research, segmentation, benchmarking, offers positioning, business models • Innovation, Products and Services marketing: launch of innovative products and services (program management in complex environments, coordination of technical and marketing departments) • Marketing Project and Product management Main projects: • MM@ manager for Orange Tunisia launch (7 months) : definition and implementation of Orange Tunisia MM@ Internet and Mobile strategy (launching mobile and internet portal, Orange mail service, OTA mobile configuration plat form and MMS internet portal) • Mobile mail product manager (12 months) : Definition of the mobile email global strategy for mass market (set up and implementation of different email products and their related offers) • Mobile data back-up and restore product Manager (12 months): Definition and piloting of the redesign of the Orange mobile data synchronization service (launching of a wap site, a downloadable client, …)