Greater Houston
- Developed email and social media messaging to promote 8 of the Society’s individual member events - Worked with outside digital marketing agency to schedule and execute digital marketing campaigns for two events - Negotiated media barters with five partner organizations to successfully promote a premier ASME event - Initiated and oversaw the creation of an ASME Events calendar ad that appears in ASME’s Mechanical Engineering Magazine
- Coordinated and planned 20 worldwide company trade show appearances ensuring successful completion - Organized and promoted content on company’s social media channels (Twitter, Facebook, LinkedIn, and Instagram), including all trade show and event appearances - Created content for company’s blog to inform customers of new product features and techniques to increase customer product satisfaction and brand awareness - Collaborated with sales team on creating samples highlighting product capabilities