Liederbach am Taunus, Hesse, Germany
Sales and Business Development professional with more than 20 years of international experience in industrial automation, process control, digitalization and industrial communication technologies. Throughout my career, I have successfully developed markets, built strategic partnerships and managed key accounts across DACH, EMEA and international regions. My expertise covers industrial automation solutions including PLC, SCADA, DCS and HMI systems, as well as modern IIoT platforms, industrial networking and digital transformation initiatives. During leadership positions at Siemens and Delta Energy Systems, I was responsible for driving business growth, developing partner ecosystems, leading sales organizations and supporting customers in complex industrial environments. Most recently, at KUNBUS GmbH, I focused on IIoT and edge computing solutions based on the Revolution Pi platform, helping customers implement innovative digitalization and Industry 4.0 projects. I combine strong technical expertise with strategic business thinking and a customer focused approach. My passion is helping industrial organizations improve efficiency, increase competitiveness and achieve measurable business results through technology and innovation.
Exploring new professional opportunities in industrial automation, sales, and business development. Actively engaging in interviews and networking to identify the next impactful role. Open to leadership and strategic sales roles in structured, innovative companies.
Position ended due to a company-wide restructuring! As Area Sales Manager at KUNBUS, I was responsible for industrial automation and IIoT solutions, supporting customers across various industries with both technical and commercial expertise. I managed key accounts and strategic partners, identified customer-specific needs, and developed tailored solutions based on the open and modular Revolution Pi platform. Revolution Pi serves as an industrial IoT gateway, edge device, or modular Soft PLC, enabling flexible and scalable automation concepts. My focus was on solution-oriented sales, advising customers on edge architectures, machine connectivity, and cloud integration — always aiming to create long-term value. The role combined key account management, business development, technical consulting, and relationship management.
Delta Energy Systems GmbH is a global provider of innovative power supply solutions for medical technology, telecommunications, office automation, and renewable energy. The company also has a dedicated business unit for industrial automation, offering PLCs, motion controllers, and frequency inverters. As Country Manager, I was responsible for building and leading the Iranian organization with full Profit & Loss responsibility. I developed and executed short-, mid-, and long-term strategies with a clear focus on industrial automation, strengthened key customer partnerships, and managed the technical sales and support team to drive sustainable growth.
As Sales Manager for Automation and Drives at Siemens, I was responsible for developing and executing the regional business strategy. I analyzed market potential, defined business plans and sales targets, and managed the complete sales process from lead generation to contract negotiation. My responsibilities included managing the sales team and available resources, budgeting, and ensuring profitable growth with full responsibility for financial performance. I built and maintained strong relationships with key customers and industry partners and represented Siemens in commercial and public environments. All activities were carried out in full compliance with corporate regulations and required internal guidelines. Regular reporting to the CEO ensured transparency and alignment with strategic objectives.
I defined market strategies, developed business concepts and led a dedicated sales and engineering team to deliver strong commercial and technical performance. My main industry focus covered cement oil and gas chemicals petrochemicals metals food and beverage and automotive. All activities were carried out in full compliance with corporate guidelines and required internal regulations. Together with my team we achieved significant growth and tripled the regional turnover within the first year which contributed to receiving the Sales Award for exceptional business results in FY 05/06.
Service and commissioning/ Project activities for different companies/factories: SIMATIC S7 200, 300, 400 and PCS7 programming HMI programming (SIMATIC WinCC & Protool) Developing of local Training (SITRAIN): preparing and providing the necessary training documents/equipments. Analyzing and adjusting of our local PLC/HMI Training concepts. Supporting of A&D Automation Systems Sales Department: Preparing offers, technical clarifications, Customer meetings and communicating with HQ.
Automating & Migrating (Hardware and Software Engineering) of plating systems