Munich, Bavaria, Germany
Fifteen years across strategy consulting, commercial leadership, and corporate strategy. At Roland Berger I spent eight years building the foundation: commercial rigour, structuring complex problems, cross-industry breadth, and operating standards that I have built on in every role since. At Wayfair I ran two underperforming European categories with full P&L responsibility and turned both around. At Zalando, I helped take Zalando Plus from a single-market program to eight markets with full commercial ownership - building and leading cross-functional teams across business development, performance management, marketing, analytics, and later product management. More recently, in a small and senior corporate strategy function, I have been working directly with the management board and business unit executives on group-wide strategic questions across the full range of Zalando's strategic agenda - from co-authoring Zalando's strategy update and AI strategy to retail media, loyalty monetisation, and a TikTok Shop pilot, among many others. What I enjoy is finding the problem worth solving, making a clear-eyed call on it, and not leaving until it delivers - whether that means doing it myself or building the team that does.
Leading company-wide strategy/ transformation projects
Leading product management, product design, software engineering for the acquisition, engagement and retention space as well as overall marketing for the fashion and lifestyle membership program Zalando Plus
Leading business & market development, planning & analytics, marketing for the fashion and lifestyle membership program Zalando Plus
Strategy to execution for home textiles & mattresses business, turnaround and 140% YoY on a high double-digit EURm base
Automotive, financial services
Consumer goods, retail, insurance/ reinsurance
-- Helmholtz-Centre for Environmental Research (UFZ) - Business planning for spin-off company -- Bayer AG - Stakeholder strategy -- Roland Berger GmbH - Consumer goods & retail -- KPMG AG - IT strategy advisory and performance -- Verbundnetz Gas AG - Strategic asset and portfolio management -- Halle Institute for Economic Research (Member of the Leibniz Association) - Economic forecast and financial market analysis -- U.S. Commercial Service - International trade, foreign direct investments