Hamburg, New York, United States
Passionate live events professional with seven years of experience in venue operations, ticketing, and audience engagement. Dedicated to elevating industry standards through people-focused leadership, data-informed decision-making, efficient processes, and innovative solutions.
- Manages a portfolio of 60+ ticketing clients across fairs, festivals, and live event venues, providing training, technical expertise, and year-round support to ensure successful event execution - Partners with clients to develop ticketing and engagement strategies, including pricing structures, ticket packages, promotions, and marketing initiatives designed to maximize attendance and revenue - Coordinates end-to-end ticketing operations by managing project timelines, equipment logistics, and on-site support for staff and volunteers during live events - Analyzes ticket sales, attendance trends, and event performance data to deliver actionable insights and recommendations that help clients optimize results and enhance the guest experience
- Directed general admission, credential, corporate, and VIP ticketing operations, as well as front- and back-of-house venue operations, for major events including the Erie County Fair, its concert series, and the Festival of Lights, totaling a yearly attendance of over 1,000,000 people - Recruited, trained, and managed year-round teams of up to 100 employees, fostering a culture of excellence while improving operational efficiency, guest experience, and revenue generation - Built and maintained strong relationships with promoters, talent management, and event partners by providing strategic event planning, digital marketing support, sales reporting, data analysis, and on-site operational expertise - Supported the development and execution of marketing campaigns, audience growth initiatives, and market research efforts, leveraging industry best practices and emerging trends to modernize and enhance ticketing services
- Served as Youth Orchestra Manager Substitute, Camera Operator/Switcher, and Assistant Stage Manager, providing operational support across rehearsals, performances, and special events as needed - Supported the day-to-day operation of the orchestra through staging, setup, strike, equipment storage, and ongoing maintenance - Coordinated stage logistics across multiple venues, ensuring rehearsal and performance spaces met all requirements outlined in collective bargaining agreements and production plans - Managed load-in and load-out operations, prioritizing safety, efficiency, and the seamless execution of rehearsals and performances
- Played a key role in launching the first Orchestra Management Certificate program in the United States - Partnered with Graduate Admissions to develop and execute digital marketing and recruitment strategies that increased program visibility and prospective student engagement - Designed educational and promotional content for social media and other digital platforms, strengthening brand awareness and audience outreach - Collaborated with local arts organizations, artists, and alumni to foster a more connected and inclusive arts community through the planning and execution of the Impact Awards
- Conducted market research and audience analysis to support growth initiatives, leveraging targeted promotions, group sales strategies, and audience engagement efforts for concerts and events across six diverse venues - Created and managed social media content, ensuring consistent branding and messaging across artists, events, and organizational channels - Coordinated on-site content creation and digital engagement efforts, including photography, livestream production, and real-time social media coverage during high-profile events - Maintained and updated marketing assets, including email campaigns, website content, and promotional materials, to ensure accurate and timely communication with audiences