Fremont, California, United States
• Led the development of Upsell feature for self-ordering kiosk POS, resulting in a 25% increase in revenue. • Analyzed user behavior to identify pain points and iterated solutions through prototyping and usability testing. • Defined product roadmaps, leveraging insights from competitive analysis, user feedback, and market trends. • Collaborated with engineering, design, and marketing teams to ensure seamless execution of new features. • Utilized Figma, Jira, and Miro to manage product design iterations and feature tracking. • Presented key product findings and impact at stakeholder demo days.
• Spearheaded the design and development of an MVP for a social networking app within 5 weeks, delivering a pitch deck to VCs and tech executives. • Set milestones and conducted weekly progress meetings as Team Lead to ensure consistent momentum. • Performed market research and competitive analysis to identify opportunities for differentiation. • Designed high-fidelity prototypes using Figma, iterating on UI/UX based on user testing feedback. • Attended workshops by tech founders and product managers, learning entrepreneurship and scaling strategies.
• Developed user engagement strategies that increased app adoption and retention rates. • Conducted UX research and beta testing, identifying areas for feature enhancement and usability improvements. • Analyzed user behavior metrics to define actionable insights for design improvements. • Collaborated with cross-functional teams to refine the app’s UI/UX, using Figma for wireframing and prototyping.