Singapore
Hello! I'm Audrey Wong, and I am a Business Management (Marketing) Graduate from Singapore Management University. I enjoy creating meaningful experiences and stories that solve problems through strategic solutions, design and creativity. I love to explore all things graphic design, illustration and branding, allowing me to step out of my comfort zone to gain new experiences and uncover new interests and issues. As someone who values initiative and meticulousness, I am a fast and adaptable learner who is ready to take on any challenges and execute them to the best of my abilities.
- Managed key aspects of product launch preparation including product registration with HSA and sticker label creations to ensure timely market entry - Led end-to-end process of identifying, liasing and briefing KOLs for paid and barter partnerships to drive engagement - Collaborated with internal teams and external vendors to develop visually engaging in-store displays to enhance store visibility - Assisted in planning and executing brand campaigns including workshops, in-store activations, PR events to ensure seamless coordination and success - Created and designed social media content that aligns with brand identity and market trends to produce visually compelling content relevant to the target audience to increase brand reach
- Drove ideation for captivating content for clients’ social media pages, boosting audience engagement - Actively managed and maintained various clients’ social media profiles, ensuring brand consistency and fostering positive interactions with audiences - Successfully sourced and liased with Key Opinion Leaders (KOLs) to develop sponsored content that align with clients’ brand and marketing objectives while facilitating media drops - Proficiently monitored clients’ social media analytics to generate valuable insights and solutions in the form of detailed reports