Amer Attyeh عامر عطية

Digital Video Advertising & Performance Marketing | Over The Top OTT/ Addressable TV Advertising

United Arab Emirates

About

Champion of Innovative Business Development Strategies that build brands and drive Growth, Accelerated Revenue, and EBITDA. Outstanding success in Developing & Executing Business Strategies, Market Positioning, Online Brand Communication, Concept Selling, Audience Data and Analytics, Connected TV, Digital Video Advertising & Performance Marketing, passion for E-Commerce and innovative Digital Marketing Technologies with main focus on Digital Transformation and Fourth Industrial Revolution.

Experience

  • Managing Director MENA VDX.tv (formerly Exponential Interactive) at VDX.tv
    Mar 2020 - Present · 6 yrs 5 mos

    Responsible for regional business growth. Manage strategic partnerships with key clients, agencies, online publishers, technology partners. Products rollout and business profitability. Recruit and build teams in each market to accelerate revenue growth VDX.tv is a global advertising technology company that is transforming the way brands connect with relevant audiences in today’s converging video landscape. We create video-driven experiences that integrate a brand’s TV and digital messages and empower marketers to captivate viewers, compel action, and convert awareness into response. We connect the dots between people, devices and households to deliver a more consistent, relevant, and meaningful brand experience across connected TVs and personal devices. Our multidimensional approach to household targeting provides visibility into the entire consumer journey, allowing brands to amplify their message and turn consumers into customers. VDX.tv is a division of Exponential Interactive, Inc. Learn more at www.vdx.tv

  • Exponential (12 yrs 1 mo)
    • Managing Director MENA
      Jun 2016 - Present · 10 yrs 2 mos

    • Regional Business Head
      Jul 2014 - Jun 2016 · 2 yrs

  • AdoTube, a former Exponential division (2 yrs 7 mos)
    • Business Director MENA
      Jun 2013 - Jul 2014 · 1 yr 2 mos

    • Business Manager - Middle East
      Jan 2012 - May 2013 · 1 yr 5 mos

  • Business Manager at Tribal Fusion, a former Exponential division
    Mar 2011 - Dec 2011 · 10 mos

  • Account Manager at NetAdvantage
    Nov 2009 - Mar 2011 · 1 yr 5 mos