Alexandra Tsekoura

European Portfolio & Commercialization Lead

Greece

About

I'm a seasoned B2B marketing professional with 10+ years of experience, adept at managing diverse product portfolios and delivering high-impact projects. I bring a strategic mindset and a 'can-do' attitude to every challenge. My competitive spirit thrives on variety and accountability. Positivity is my personal compass, guiding me through both successes and obstacles

Experience

  • Diversey (19 yrs 5 mos)
    • European Portfolio & Commercialization Lead
      Aug 2025 - Present · 11 mos

    • European Portfolio Manager Fabric Care
      Feb 2024 - Present · 2 yrs 5 mos

    • Cluster Marketing Manager GR/RO and SEE Exports
      Nov 2013 - Present · 12 yrs 8 mos

      As a cluster marketing manager, I directed marketing strategies and activities for Greece (GR), Romania (RO), and the South Eastern Europe (SEE) Exports market. My role involved overseeing diverse marketing initiatives and collaborating with cross-functional teams to drive success in these regions.

  • Marketing and Sales Assistant at Briar Manufacturing Tobacco Industry S.A., Greece
    Aug 2005 - Jul 2006 · 1 yr

    Organizing / coordinating the sales representative activities in a national level. Preparing quarterly reports to the management team including the monthly based achievements. Organizing and participating in B2B trade fairs in a national and international level (RTDA 2006 – Las Vegas USA, NATO 2006 – Las Vegas USA, Tobacconist 2006 Organizing the exporting procedure for EU , USA, China – Invoices, order confirmation and appropriate paper work for the logistics procedure – Dortmund 2006, Germany )