Atoyebi Kayode

Meta Ads Specialist | eCommerce & Health & Wellness | 20:80 ROI · 72-Hour First Sales · 78% Retention | I Don’t Grow Traffic — I Build Revenue Systems |

Lagos State, Nigeria

About

I Don't Sell Traffic. I Sell Customers Who Stay. That's not a tagline. It's a promise. Most Meta Ads strategists are obsessed with one thing: volume. More clicks. More impressions. More "eyeballs." I'm obsessed with something else entirely: systems. Systems that attract the right customer. Systems that convert them on first visit. Systems that keep them coming back—without you having to check your ad account at 2 AM. Here's what I've built for brands across 10+ countries: ✅ First sales in 72 hours or less ✅ 20:80 Ads-to-ROI ratio (not a typo) ✅ 15%+ CRO lifts on existing traffic ✅ 78% retention improvements (customers who buy AND stay) ✅ 47%+ organic traffic growth (without spending a dime) The result? Founders who hire me stop asking "Is this working?" and start asking "What's next?" They stop waking up at 3 AM checking their ad accounts. They stop second-guessing every creative. They stop bleeding money on guesswork. Instead, they sleep. And their systems work for them. The Truth About Most Agencies: They optimize for clicks. I optimize for certainty. They manage ad accounts. I engineer outcomes. They give you painkillers. I perform surgery on your funnel. Who I Work With: · eCommerce founders tired of "more traffic, same sales" · Health & Wellness brands ready to scale without burning budget · DTC companies with a great product but a broken funnel · CEOs who've tried everything and are ready for someone who actually gets it Who I Don't Work With: · Brands not ready to scale (I turn down more clients than I take) · Anyone looking for a quick fix without systems · Founders who aren't willing to do the work on their end. The 10-Minute Funnel Audit (No Pitch. Just Truth.) I don't sell strategies in DMs. I sell clarity. Send me your ad account link. Give me 10 minutes. I'll show you exactly where your money is bleeding. If I'm wrong, you owe me nothing. If I'm right, we talk. No pressure. No pitch. Just the truth. Ready to stop guessing and start building? 📩 DM me "AUDIT" and let's see if we're a fit.

Experience

  • Meta Ads Strategist & Founder at KayTop Creative
    Jan 2024 - Present · 2 yrs 7 mos

    Built KayTop Creative to do one thing exceptionally well help DTC eCommerce and Supplement brands scale revenue through Meta Ads strategy that actually works. My clients don't come to me for ads. They come because something isn't working and they need someone who can diagnose it fast and fix it properly. Core work: offer positioning, audience engineering, creative strategy, full-funnel architecture, and performance tracking across Meta's complete ad ecosystem. Results I hold myself to on every engagement: measurable ROAS improvement, CAC reduction, and a funnel that produces consistent revenue not campaign-dependent spikes.

  • Digital Marketing Specialist at Switchive
    Oct 2023 - Nov 2024 · 1 yr 2 mos

  • Digital Marketing Specialist at Gnet
    May 2023 - Jul 2023 · 3 mos

  • Digital Marketing Manager at Mazamaza Stores
    Jul 2022 - Jun 2023 · 1 yr

    ► Lead a marketing team that plan for both online and offline campaign that results in successful product launch in more than 10 Countries including Nigeria, UK, Spain, South Africa, and USA ► Achieved 30% boost in content engagement through Strategic Content development for all social media platforms ► Increasing the UI/UX of (mazamazagroup.com) from below 20/100 to more than 96/100 resulting in increase in conversion rate

  • Digital Marketing Consultancy at Client
    Mar 2020 - Mar 2023 · 3 yrs 1 mo

    ✅ Botz Ai Trading Bot [NICHE - Fintech (PPC & Social Media Executive) - Nov 2021- March 2022 (Contract)] ✔ Setting Up Of TRAFFIC-Based ads that yielded an average of 30 participants every week on average of which over 52% of them actually subscribed to the paid plan ✔ Achieved over 32% Increase In Conversion Rate of first-timers Joining A Virtual Seminar (even with just 2 days of brand awareness) which is hardly achieveable for first-timer campaigner ✔ Figured out the most performing Ads through A, B Testing Approach And focusing KPI that matters, reducing costs and increasing ROI/ROAS ✅ Mrs Funmilayo Olagoke [NICHE - Health And Wellness (Social Media Executive And PPC Expert) - 2022 (Contract) ] ✔️ Setting up, strategising content for PPC Ads and recording the first sales in just 72 hours ✔️Optimizing Ads performance and achieving 20:80 Ads to ROI income ✔️ Ensuring passive weekly sales through the creation of sales funnel from Facebook and Instagram AdsCreating a sales funnel from Facebook and Instagram ✔️Taking Mrs Adegoke through customer relations and retention which boost conversion rate by 15% and retention rate by 78%