Asra Batool

Done-For-You Social Media Management | Get More Engagement, Leads & Clients Without Lifting a Finger

Pakistan

About

I help businesses grow through powerful, ROI-driven Instagram & Facebook ad strategies and smart social media marketing. With a strong focus on results, I specialize in creating Instagram campaigns that don’t just look good — they convert. From audience targeting and creative strategy to optimization and analytics, I handle it all so my clients can focus on what they do best: running their business. What sets me apart? I don’t believe in “one-size-fits-all” marketing. I take time to understand each brand’s unique goals, voice, and audience — and build a custom strategy that brings real growth. Whether you’re launching your first ad campaign or looking to scale what’s already working, I’d love to help. 📩 Let’s connect — I’m currently open to client work and collaborations. P.S I have helped start-ups and mid-size companies scale from $3000 to $250,000 per month in revenue!

Experience

  • Digital Marketing Specialist at Scroll Marketing Agency
    Dec 2023 - Present · 2 yrs 7 mos

  • Digital Marketing Manager at G.A Trading - Hacker Kitchens Pakistan
    Feb 2019 - Sep 2024 · 5 yrs 8 mos

    • Create engaging content for multiple social media platforms, such as Twitter, Instagram, Facebook, and LinkedIn. • Analyze data to measure the effectiveness of campaigns and adjust strategies accordingly. • Researched industry trends and competitors' activities to develop new ideas for content creation. • Coordinate with external vendors or agencies to produce high quality visuals or videos. • Utilize data analytics to identify trends and opportunities for optimization in digital marketing campaigns, ensuring a data-driven approach to decision-making that maximizes ROI.

  • Public Relations Manager at Sunny's Worldwide Transportation
    Aug 2018 - Aug 2023 · 5 yrs 1 mo

    • Successfully sold services by establishing contact and developing relationships with prospects • Maintained relationships with clients by providing support, information, and guidance; carried out research and recommended new opportunities • Maintained quality service by establishing and enforcing organization standards • Planned and executed solutions for the sales team to deliver to customers and mentored sales team members. • Developed strategic partnerships with luxury hotels, event planners, and high-end venues to enhance brand visibility and reputation in the high-end market segment. • Identified and capitalized on emerging trends in luxury transportation and event planning industries to stay ahead of competitors and offer innovative solutions to clients.

  • NK Associates & Builders (Pvt.) Ltd. (Islāmābād, Pakistan)
    • Head of Marketing
      Aug 2020 - Dec 2022 · 2 yrs 5 mos

      • Developed and implemented a comprehensive marketing strategy to maximize brand recognition and customer loyalty. • Managed creative teams responsible for developing content such as blog posts, videos or infographics that support overall marketing objectives. • Reviewed reports from analytics platforms regularly in order to inform decisions regarding future campaigns. • Evaluated effectiveness of current campaigns by tracking metrics such as web traffic and conversions rates over time.

    • Digital Marketing Manager
      Dec 2018 - Jul 2020 · 1 yr 8 mos

      • Managed all corporate marketing functions with a budget of PKR 20M+ including brand management, digital marketing, project launch, advertising, marketing collateral, and events. • Increased business with new clients by creating customized marketing plans based on market data. • Drove initiatives such as marketing performance reports, developed new scoring techniques, reporting a 20% marketing performance increase to management in 6 months. • Established the marketing department including Video Editors, Graphic Designers, Content Developers, SEO Specialists, and Media Technicians that grew the company’s web presence and global brand awareness.

  • Co-Founder and Ex-CMO at Centered.
    Jun 2020 - Jul 2022 · 2 yrs 2 mos

    • Co-founded and drove strategic vision for [Startup Name], a dynamic startup revolutionizing the furniture and interior design industry. • Led marketing efforts from inception, orchestrating brand development, digital marketing, and customer engagement strategies. • Pioneered innovative campaigns that established Centered. as a trendsetter in modern interior solutions. • Championed a customer-centric approach, delivering exceptional experiences that surpassed client expectations. • Collaborated closely with cross-functional teams to optimize operations and enhance product offerings. • Built a robust online presence, achieving immense organic growth across social media platforms.