Lisbon, Lisbon, Portugal
Bridging Creativity, Business & Technology to Drive Innovation Iโve built my career at the intersection of innovation, strategy, and design, helping startups, corporations, and global initiatives bring new ventures to life. From leading multi-million-dollar open innovation programs in Europe to co-founding a genderless fashion marketplace, I specialize in transforming complex ideas into scalable, high-impact products. ๐น Beta-i (Program Manager & Lead Consultant) โ Led one of the EUโs largest corporate innovation programs (Free Electrons) and helped advance decarbonization through TULIPS, an EU-backed sustainability initiative. ๐น Collective Global (Partner & Venture Architect) โ Designed & built MVPs, innovation models, and AI-powered tools across industries like generative AI, blockchain, wearables, biotech, and SaaS. ๐น DearMx (Co-Founder & Product-Led CEO) โ Conceived, funded, and built a genderless fashion platform with an AI-powered recommendation engine, high-engagement pop-ups, and seamless e-commerce scalability. ๐น Startup & Product Builder โ From business model innovation to UX strategy and AI-driven design, I donโt just createโI shape solutions that scale. My work involves: โ Venture building & corporate innovation (from idea to execution). โ AI-driven solutions & automation strategies for startups & enterprises. โ Prototyping & UX-led MVPs that bring ideas to life, fast. โ Business model strategy & B2B innovation to create new revenue opportunities. I thrive on turning complexity into clarity, designing high-impact solutions, and working with those who think beyond the obvious.
As a venture architect and strategic consultant, I lead the design, business modeling, and technical structuring of multiple deep-tech and AI-driven projects across industries. ๐ Key Work: - Built & structured 50+ MVPs across AI, blockchain, wearables, biotech, and SaaS over the last three years. - Designed the innovation strategy & pitch decks for numerous funded and/or incubator-backed startups. - Developed a proprietary framework for integrating AI into scalable WordPress solutions. - Advised startups on business model innovation, focusing on unique B2B monetization strategies.
Conceived, funded, built, and launched DearMx, an AI-powered, genderless fashion marketplace designed to redefine inclusivity in fashion together with two co-founders. ๐ Key Achievements: - Built and launched the full MVP from the ground up, including product stocking, payment integrations (iDeal, Klarna), and scalability (99.75% uptime, high-traffic capacity). - Developed an AI-powered recommendation engine, designed to personalize fashion choices based on evolving user preferences. - Led branding & creative direction, designing a dynamic, identity-fluid brand (no fixed colorsโreflecting the fluidity of identity). - Directed and styled professional photoshoots for launch media and product visuals. - Organized and led three high-impact pop-up events, generating โฌ800โโฌ1,100 in single-day sales and thousands of engagements from Amsterdamโs LGBTQ+ community. - Scaled the Instagram community with high-quality content, gaining the first 250+ organic followers. - Successfully transitioned leadership to my co-founder, who has now secured funding to launch a physical retail space for the next frontier of fashion-tech. I remain a shareholding partner and strategic consultant, advising on AI, product innovation, and scaling.
Technology Strategy Consulting Strategist assisting in crafting a compelling, future-proof tech strategy. Data Analysis & Business Intelligence Developing data and analytics collection models to generate actionable insights that help inform decisions for growth. Digital Transformation Guide businesses through the digital transformation process, utilizing technology and design thinking to optimize operations and improve customer experiences.
System for businesses to turn their processes into interactive course-like checklists for new employees. Learn more at: https://wrkflow.io
- Former program Manager for Free Electrons, one of Europeโs largest corporate-startup innovation programs (helping global energy players adopt cutting-edge startup solutions). - Lead Consultant on TULIPS (EU-backed decarbonization initiative)โfocused on material mapping & sustainability criteria. - Created & launched Pilot Academy (an interactive learning platform for startup engagement), used by participating large corporate innovation programs. - Led highly rated innovation workshops on interactive prototyping and UX strategy. - Synthesized complex technical knowledge for non-technical stakeholders.