New York City Metropolitan Area
I have worked incredibly hard to build and maintain an established track record of successful marketing technology strategy proposals that have catapulted brands into the spotlight from relative obscurity. I am a natural leader, self-starter, and quick-learner that has always exceeded expectations. I quickly and easily inspire trust and confidence amongst my team, coworkers, clients, and key decision makers. I have a deep understanding of the digital advertising ecosystem including technology platforms, industry trends, and business models. I am looking for an exciting and applicable leadership position at a market-leading, high-growth company that offers opportunities for advancement in the technology, media, or advertising space.
-Delivered 232+ Demand-Side Platform and Data Management Platform proposals, generating $24+ million in potential business to date -Lead cross-team collaboration on incremental revenue opportunities totaling over $1.5 million in revenue to date -Provide pharmaceutical and political vertical-specific collateral, best practices, use cases, industry research, and trends for North America Sales team -Dynamic Creative Optimization product liaison for self-serve platform launch, current campaigns, and proposals aligned with assigned key accounts -Strategize with global Sales team, clients, and prospective clients as a product and technology expert -Continuously train North America sales team on all research platforms and reporting methods utilized -Launched and maintain weekly research-based strategic communications for North America Sales team
-Delivered 900+ Demand-Side Platform proposals, generating $34+ million in potential business -Created collateral for and trained North America Sales team on all new platform products and solutions -Managed audience segments and site lists based on intimate knowledge of data partners -Analyzed Kantar, comScore, and eMarketer data reports and incorporated key findings into proposals -Communicated with vendors to scope out third-party product feasibility for North America sales force -Maintained database of product and implementation questions and responses -Designed custom, client-specific meeting collateral for assigned key accounts -Led team as political-vertical specialist before, during, and after 2016 US Presidential campaign
-Coordinated and executed company-wide special events, projects, and communication plans -Hired, trained, and managed office support team -Monitored team’s performance and provide mentoring with a focus on individual and professional growth -Revamped data intake, analysis, and reporting process to deliver accurate insights to executives -Established policies and procedures that provided a stable office environment -Maintained equipment and computer networks, including ensuring appropriate storage and digital backups -Ensured proper and timely communication between executives, employees, and clients -Facilitated administration functions, including database maintenance, travel arrangements, calendar management, and business correspondences