Ashley Flores

Senior Property Manager | Multifamily Marketing & Leasing Strategy | Occupancy Growth • Brand Visibility • Resident Engagement | NALP Certified

Rosenberg, Texas, United States

About

Seasoned property manager bringing proven skills in negotiating, preparing and finalizing many agreements. Meticulous, well-organized and decisive field professional skilled at cultivating and deepening productive relationships with owners, companies and agency representatives. Ready to bring knowledge and abilities to challenging role with potential for long-term career advancement and success.

Experience

  • Senior Property Manager/Marketing Associate at Greenline Apartment Management | Best Places to Work Winner
    Sep 2022 - Present · 3 yrs 11 mos

    • Oversee full property operations with direct P&L responsibility along with Rehabs • Drive occupancy growth through structured marketing and renewal strategies. • Strengthen delinquency performance and maintain disciplined collections processes. • Manage budgets, monitor variances, and implement cost-control measures to protect NOI. • Lead and develop on-site teams to maximize operational efficiency. • Coordinate capital improvements and vendor contracts while ensuring compliance. • Managed operating budgets, delinquency control, capital improvements, vendor relationships, and onsite operations for a high-volume multifamily asset in active rehabilitation. • Created and implemented marketing systems, CRM processes, social media strategies, and operational workflows that strengthened team communication, resident engagement, and lead generation efforts.

  • Community Manager at Fogelman Properties
    Feb 2020 - Sep 2022 · 2 yrs 8 mos

    • Directed operations of a 660-unit luxury property, supporting occupancy growth, stabilization, and overall asset performance • Executed marketing and leasing strategies while improving conversion through enhanced lead management and follow-up systems • Oversaw financial reporting, invoice processing, and expense control to ensure budget alignment and operational efficiency • Streamlined workflows and team processes to improve productivity and overall property performance

  • Floating Property Manager/Regional Marketing director at Eureka
    Dec 2018 - Feb 2020 · 1 yr 3 mos

    • Traveled approximately 50% across Texas supporting affordable and conventional properties with operational oversight and digital marketing execution • Led regional digital marketing initiatives, including ILS optimization, online listings, and campaign strategies to increase traffic and conversions • Partnered with on-site teams to improve lead management, follow-up processes, conversion ratios, and overall leasing performance • Trained, mentored, and developed team members leading to internal promotions while maintaining delinquency below 5% and supporting asset performance

  • Assistant Manager / Property Manager at Mosaic Residential Inc
    Apr 2015 - Dec 2018 · 3 yrs 9 mos

    -Started as an Assistant Manager and was promoted into a Property Manager role based on operational performance and leadership growth. -Managed daily onsite operations including resident relations, collections, move-ins, renewals, and consistently closing books at 0–3% delinquency. -Supported occupancy growth through leasing strategies, outreach marketing, resident retention initiatives, and lead generation efforts. -Oversaw rehabs, vendor coordination, budgeting support, team leadership, and grassroots marketing initiatives to improve overall property performance.

  • Leasing Agent/Assistant Manager at Adara Communities
    Oct 2012 - Apr 2015 · 2 yrs 7 mos

    -Managed leasing activities, prospect follow-up, resident relations, and occupancy growth initiatives for multifamily communities. -Supported outreach marketing, resident retention, renewal strategies, and lead conversion efforts to increase traffic and leasing performance. -Assisted with social media marketing, community events, and resident engagement initiatives to strengthen property visibility and resident satisfaction.