Karāchi, Sindh, Pakistan
With an MBA focused on Marketing from the Institute of Business Management and a Bachelor's degree in Textile Engineering from NED University, my role as Manager Product Development at Soorty Enterprises leverages my strong communication, interpersonal skills, and team management abilities. In this position, I take charge of meeting the intricate demands of the American market, tailoring fabric development to align with our distinguished clientele's needs. Our team, in collaboration with industry giants like Levis,Kontoor and American Eagle, has excelled at streamlining the fabric selection process for Mill weeks and ensuring compliance with brand-specific testing protocols. I've grown to value the importance of syncing product innovation with market trends, fostering a culture that embraces diverse perspectives and delivers tailored solutions that resonate with our customers' evolving preferences.
* Overseeing all the requirements of US and Canadian market. * Major customers inlcude Levis, American Eagle , Maurices , Lane Bryant, SPARC group, Kontoor and Group Dynamite. * Development of fabrics as per customer need * Shortlisting fabrics as per brief given for Mill weeks * Ensuring that all the offered fabrics comply on brands testing protocols. * Sample follow up
Worked as a merchandiser for French Market(Carrefour And Casino). Major task was to ensure on-time shipment of the brand orders along with sampling and testing for every new season.