Armand Sieben

Head of Partnerships – EMEA | Partner Strategy | SaaS / Cloud | Indirect Revenue Growth

Netherlands

About

I’m a multilingual Channel Director with 20+ years of experience building and scaling partner ecosystems across EMEA. I specialise in driving indirect-revenue growth, recruiting and enabling VAD and SI partners, and crafting go-to-market strategies that generate meaningful pipeline. Languages: Fluent in Dutch, English, German, French.

Experience

  • Head of Partnerships & Ecosystem Growth at TOPdesk
    Jan 2026 - Present · 7 mos

  • Sabbatical at Sabbatical
    Feb 2025 - Jan 2026 · 1 yr

  • Director EMEA Channel & Emerging Markets at Celigo
    Jan 2022 - Jan 2025 · 3 yrs 1 mo

  • Sr. Channel Manager - Nordics, BeNeLux, Eastern Europe at Gigamon
    Dec 2019 - Dec 2021 · 2 yrs 1 mo

  • Channel and Alliance Management at Uniface
    Jan 2017 - Dec 2019 · 3 yrs

    Uniface is a leading provider of model-driven, low-code application development and deployment software for enterprise businesses, software integrators and ISVs.