Chino, California, United States
As a professional makeup artist brand representative, I serve as the face and voice of the brand, combining artistry with industry expertise to promote products, educate clients, and drive brand loyalty. With a deep understanding of product formulations, application techniques, and beauty trends, I provide tailored recommendations, deliver engaging demonstrations, and offer hands-on training to customers and fellow professionals. My role bridges creativity and communication—ensuring that every interaction reflects the brand's values, enhances its reputation, and inspires confidence in the products.
Collaborated with store managers and regional account executives to increase brand awareness Drive sales at several different Sephora locations by thoroughly educating clients on benefit, application and advantages of various different products Developed strong manager and customer relationships Utilize strong communication and teamwork skills in order to effectively manage tasks and responsibilities, as well as balancing competing priorities under tight deadlines in order to achieve specific targets and results Cultivated client relationships and introduced the brand and new product lines to the local and international clients Conducted on-site product demonstrations to highlight features, answer customer questions and redirect concerns towards positive aspects. Owner responsibilities while managing several other stylists Taking detailed inventories of goods and supplies to stay on top of ordering schedule and consistently meeting demands Specializing in curly hair, body waxing and body sculpting maintaining niche clientele Creating an inviting environment for guests to come and feel comfortable Social Media marketing Planning and organizing set up and take down for industry driven conventions Constant education to stay up to date with trends and techniques Cultivated the only BUZZ for DevaCurl in Orange County, Los Angeles and San Diego area Helped create and maintain an inviting shop atmosphere with fresh product, beautiful displays and efficient and accurate processes that support an environment of excellence New product launches Inventory analysis Trained and educated shop staff to exceed sales goals and sell-thru for Sephora, Beauty Collection and Hair Salons Exceeded sales goals by 20% to increase revenue and facilitate the selling of hair product Collaborated with store managers and regional account executives to increase brand awareness. Liaised with customers, management and sales team to better understand needs and recommend appropriate solutions