Austin, Texas, United States
I’m a senior communications and content strategist with 25+ years of experience leading enterprise content initiatives across digital communications, editorial operations, web content management, and content governance. My background spans both public and private sectors, including regulated organizations, supporting large-scale client communications, global publishing operations, and strategic content initiatives. I specialize in translating complex operational, technical, and business information into clear, audience-centered communication. Throughout my career, I’ve led high-volume content operations, supported large-scale content migrations, improved editorial workflows, developed scalable communication frameworks, and partnered across business, marketing, product, legal, and technology teams to deliver accurate and effective content at scale. My work sits at the intersection of communication, systems thinking, and operational strategy. I’m particularly effective in environments that require structure, cross-functional coordination, editorial rigor, and the ability to simplify complexity without losing nuance. Professionally, I’m known for strong editorial judgment, calm execution under pressure, stakeholder collaboration, and the ability to identify operational friction before it becomes a larger problem. I care deeply about clarity, usability, sustainability, and creating communication systems that genuinely support both organizations and the people they serve. Core areas of focus include: • Content Strategy • Editorial Operations • Enterprise Communications • Web Content Management • Content Governance • Digital Communications • Content Migrations • Workflow Optimization • Stakeholder Communications • AI-Assisted Content Workflows
My passion is turning information into clarity. My purpose is to restore humanity in work. As an experienced writer, editor, web content manager, and researcher, I founded Sage Creator Media to continue elevating my craft while helping others share their stories and insights with the world. I bring a rare ability to process complex information and communicate it clearly for any audience. Over my career, I’ve supported diverse industries, adapting to different tones, comprehension levels, and strategic goals. Sage Creator Media allows me to use this versatility to help clients transform information into connection, understanding, and impact.
Annie All Around is a travelogue website devoted to travel as part of a happy, healthy, full life. As an experienced solo female traveler and cross-country driver, Annie All Around allows me to relive my travels and bring the world to travelers and those who want to travel vicariously through me. This website started as a labor of love. My goal is to evolve Annie All Around as a vehicle for me to test drive my life purpose, which is to create my dream life then help others do the same. Through travel, I have learned a lot about myself in addition to other people and cultures. It has been an important part of my healing journey. I have been to 44 U.S. states total and four Canadian provinces as a solo driver. I set a goal to visit all 50 U.S. state capitols; to date, I have visited 44 of them and am currently making plans to visit the remaining six plus add international travel goals. My other travel interests are nature, exploring local businesses and learning about my destinations through food and coffee. You will find this content on Annie All Around as well.
Lead strategic communications planning and execution for system enhancement initiatives, aligning deliverables with project milestones and cross-functional team needs. • Oversaw 50+ system enhancements communications tasks, ensuring on-time delivery of implementation/testing updates in compliance with client contractual obligations. • Designed and implemented a scalable communications planning template to streamline and manage 50+ recurring client-facing tasks across release cycles. • Quickly mastered On24 platform to become team SME, managing setup and delivery of ~30 client presentations per release and producing engagement templates and performance metrics. • Directed production of technical documents, including communications plans, stakeholder guides, and editing ~200-question client Q&As to ensure accuracy and clarity.
Managed B2B financial and technical content across secure client websites and email platforms, optimizing tagging and development processes for targeted communications. • Streamlined editorial workflows by eliminating redundant reviews, reducing processing time by 3 days and accelerating content deployment. • Led content migration of 100+ pages and sections, ensuring seamless integration and alignment with brand and compliance standards during platform transition. • Restructured high-visibility content libraries to enhance user navigation and increase development efficiency across cross-functional teams. • Built and maintained content inventory to identify gaps in Visa initiative coverage, collaborating with business owners to integrate 5 major strategic content sections.
Build on work for PowerSaver after transferring to direct employment with Austin Energy to include web content development for all Austin Energy websites. • PowerSaver content manager/SME duties • Develop and migrate content for the main Austin Energy website • Collaborate with program managers to write content for high-visibility energy initiatives. • Publish content into IBM Websphere Portal 8 CMS
Writing, editing and content management for dozens of PowerSaver energy conservation offerings for large content migration projects and website redesign. • Earned the position of lead writer after one month of employment • Manage content development and project tracking • Identify content needs based on analytics and relevance • Create project content mapping documents) • Write the PowerSaver microsite orientation guide • Conduct PowerSaver microsite presentations for stakeholders • Collaborate with QA team to identify website defects