Amsterdam, North Holland, Netherlands
I have a passion for IT! Graduated in Robotics&AI Algorithms and have over 25 years experience in Business transformation and Digital business development. I am a results-driven leader with a track record of driving innovation, leading strategic and commercial initiatives, and building high-performing teams to achieve transformative, technology-driven outcomes. Skilled in aligning goals with cutting-edge IT solutions and fostering sustainable growth at targeted accounts. Dedicated to guiding digital transformation and leveraging emerging technologies at the executive level. Passionate advocate for women in STEM, mentoring and inspiring the next generation.
As CIO at Transavia, I’m responsible for the IT strategy and digital transformation. Together with more than 200 IT colleagues, building a future-proof, secure, and flexible IT landscape that directly supports Transavia operations and enhances the customer experience. By strategically aligning portfolio and product management with strong IT delivery, we enable both innovation and stability. I believe in collaboration, continuous improvement, and fostering a culture where teams perform with purpose and energy. Since 1965, Transavia has made flying accessible to everyone. As IT, we play a visible and vital role in that mission — at the office, on the ground, and in the air. Ready to shape truly great journeys, today and in the future.
Leading the strategic, business, financial, and operational performance of Randstad Digital Netherlands, ensuring alignment with the company’s vision and successfully executing key initiatives in sales, delivery, talent acquisition, and talent management P&L Responsibility, managing the performance of a 60M euro, 450+ FTE organization, including both internal employees and external consultants, ensuring financial targets are met or exceeded.
Spearheading the development and execution of a comprehensive transformation to build Randstad Digital, as part of Randstad’s overarching corporate vision to become the most equitable and specialized talent company. Directing cross-functional teams within the Transformation Office to deliver a cohesive transformation plan, ensuring stakeholder alignment and engagement throughout the process. Managing the integration of internal divisions and external acquisitions (M&A), cultivating strong relationships with key stakeholders, including top clients, internal market leaders, and strategic partners in 39 markets (NAM, EMEA, APAC). Fostering partnerships with external technology providers such as AWS, ServiceNow, Workday, UiPath, Salesforce to support business growth and innovation.
Advisory leadership for 39 markets, ~ 5 bn eur Revenue on Professionals concept, including market analysis, determining strategic focus, delivery processes, talent acquisition, performance management, compensation structures, technology innovation and aligning global strategy with local market conditions to optimize operating models. Strategic Initiative owner, providing guidance to the Executive Board on critical, high-impact strategies to enhance operational efficiency and Professionals business outcomes.
Leading role in developing new business and methodology for designing and selling MSP/RPO solutions. Commercial expertise and managing EMEA sales team (6 FTE) with international growth targets in shaping innovative talent solutions. Commercial success at large corporations such as Siemens, UCB, Tele2, Volvo, J&J, Honeywell.