Finland
Communication and Social Media professional in content production, social media marketing & analytics.
Responsible for managing and developing the city’s social media presence and intranet, including strategy, content production, user training, and performance measurement. Key areas include: - Leading social media operations: development, planning, content creation, training, and analytics. - Managing the intranet and internal communications: design, implementation, training, and support. - Coordinating marketing partnerships and recognition programs in collaboration with city services and external partners. - Developing recruitment communications and employer branding in partnership with HR and other departments. - Advancing communication for the city’s Lapsiystävällinen kunta initiatives.
Content planning, creation and execution on social media channels to goals aligned with customer's business objectives. Building social media strategy across social media platforms, managing communities and developing brand awareness to increase the audience, drive user engagement and create business value. Internal and external communication with target audiences by using written and verbal skills to create a wide range of communication material to ensure that the brand remains top of mind. Writing, editing and distributing content to promote an organization's brand, activities or products. Maintaining media coverage and collate analytics and metrics.
Communication and marketing professional to create engaging content for various platforms to assist in growing the sales and audience. Develop and implement the communication & marketing strategy by creating content. Work with key internal role-players to brainstorm content ideas, in line with the company's strategy and in support of various brand initiatives. Support and evaluate results of marketing campaigns with the team.
- Overall responsibility for creating and executing social media content calendars & 360 activation plans - Influencer Marketing - Managing & creating content for the local market e.g. social media and HONOR community management - Localizing and publishing content on local website - Supporting overall marketing functions and activations - Measuring and reporting against given targets and KPI's
- Creating, adapting and executing social media marketing initiatives on Samsung Suomi's social media channels as a part of a Nordic team - Communicating with Samsung's customers through social media - Planning and executing Samsung Electronic Nordics LinkedIn channel - Creating social media content aligned with Samsung brand - Working with Samsung influencers - Reviewing social media performance analysis against given targets regarding reach, engagement, growth and other KPI's.