Atlanta, Georgia, United States
I’m a mission-driven professional who thrives at the intersection of strategy, storytelling, and customer insight. My strengths lie in blending analytical rigor with creativity, turning data, cross-functional collaboration, and customer needs into strategies that drive measurable growth. I’m motivated by building solutions that create impact, helping teams win, and leading with integrity. At The Home Depot, I’ve developed a strong foundation across online merchandising, assortment strategy, and finance. In my current role as Senior Merchandising Analyst for Flooring, I manage vendor relationships, category growth, and digital execution across tile, carpet, and turf. Previously, I supported Online Assortment Strategy, driving interconnected retail initiatives, and worked in Merchandising Finance, where I leveraged financial acumen to optimize category performance. Before retail, I launched my career at Alight Solutions as a Workday Consultant, guiding enterprise clients through HR technology implementations. Across these roles, a consistent thread has been my ability to connect the dots between people, products, and performance by leveraging creative problem solving, strong presentation skills, and analytical reasoning to deliver results.
- Managed end-to-end promotional strategy and execution across 15+ major events and 50+ Special Buy promos, generating up to $90K in a day and $350K during key weekly campaigns through trend-driven assortment curation and vendor collaboration. - Improved customer experience by enhancing PIP content for 100+ cut-to-length SKUs, correcting unit metrics, square footage, and site copy to ensure clarity and reduce confusion for customers. - Directed Roomvo visualizer updates for 20K+ flooring SKUs by aligning vendors, merchants, and internal partners; optimized update workflows using BigQuery and improved reporting to merchandising teams. - Onboarded over 400K new SKUs by reviewing cost, pricing, competitive gaps, and shipping data to ensure strategic assortment growth aligned with HD’s brand and customer expectations.
- Delivered insights for 66+ assortment reviews and requests by analyzing competitor data, pricing structures, and key attributes. - Leveraged internal data to optimize under-assorted attributes, improve delivery performance, and identify online trends to support store performance. - Increased productivity by hiding 25K+ unproductive SKUs across Décor, improving efficiency and online assortment quality. - Conducted product line reviews for highly online categories (e.g., Showerheads, Tubs, ACs) by identifying assortment gaps and expansion opportunities through cross-functional collaboration.
- Managed weekly forecast reporting and quarterly KPI dashboards to track sales, margin, and performance trends. - Created Quarterly Business Review decks for the SVP, summarizing key financial insights and drivers of comp, sales, and margin. - Transitioned Merchant Incentive Program ownership to HR by consolidating criteria, redesigning templates, and improving workflows. - Partnered cross-functionally to establish incentive timelines, build eligibility matrices, and streamline hierarchy update processes.
- Led end-to-end configuration and deployment of Workday HCM, Compensation, and Benefits modules for Fortune 500 clients, including requirements gathering, testing, and post-launch support. - Acted as strategic advisor to clients by translating business needs into scalable Workday solutions, creating job aids and SOPs, and collaborating cross-functionally with HR, IT, and vendor teams.
I enhanced webinar and blog traffic, annual conference engagement, and sales enablement by managing social media marketing and formatting / scheduling messages for LinkedIn, Twitter, and Facebook. The posts I wrote on IT department inefficiencies increased engagement and were shared across multiple social media platforms
- Completed a four week internship at Sponsorship Intelligence, a sports marketing firm in London - Aided in functional editing of multiple consumer research surveys for distribution by FIFA after the 2014 World Cup - Analyzed consumer research to ensure accurate translation in preparation for worldwide distribution